Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
FreelanceSocial Media & Content Marketing
Jan. 2025Edmonton, Alberta, CanadaWorking with clients to create tailored social media strategies for increasing brand visibility and engagement by tailoring content to ideal audiences and buyer journey. Creating, executing and managing comprehensive content plans tailored to the brand’s goals and audience. Ensuring timeliness and relevance to social media trends and pop culture. Setting up and optimizing multichannel social media accounts across platforms like Instagram, Facebook, LinkedIn, YouTube and TikTok, ensuring consistent visibility and audience targeting. Creating and scheduling high-quality reels, carousels, graphics and long form content using Canva, CapCut and Snapseed, boosting engagement and brand growth. Creating, managing and optimizing paid social media ads Analyzed performance metrics and adjusting strategies to improve campaign efficiency.
BrandGro ConsultFreelance Social Media Manager & Coach
Jan. 2022 - Aug. 2024Accra, GhanaCoached clients to develop content and set up accounts across social media platforms (Instagram, Facebook, and TikTok) . This led to an average 30% monthly follower growth and 7.5 engagement rate. Executed yearly product video and photo content creation virtual trainings for small business owners using digital tools, resulting in improved social media content output, increased audience engagement and customer conversion rates Organised and co-ordinated successful trainings on running social media paid advertising and analysing metrics for business success
Bitsytrunk Children's WearSocial Media Manager
Sep. 2018 - Aug. 2024Developed the brand’s social media and content strategy Setup and managed the business' social media accounts across Facebook, Instagram, WhatsApp and TikTok; content planning and creation, post scheduling and posting, community engagement Created quality content using graphics, videos, photos and on-target copy, resulting in increased brand awareness, acquisitions and conversions. Executed quarterly meta paid advertising, yielding a consistent monthly follower growth of 5% and a 36% return on ad spent (ROAS) over 3months.
MedicineshoppeNutritionist
Jul. 2016 - Aug. 2024
World VisionProject Coordinator
Jan. 2014 - Jul. 2014
Helen Keller IntlECOWAS/West African Health Organization Programs Associate
Mar. 2013 - Dec. 2013
Intch is a Professional Networking App for the Future of WorkSee more people like Sandra on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
701152 people
35
Creative Principal @ HyperGraphik Design Inc.
17
Producer/Project Manager
16
Data entry @ Digital marketing
174723 people
35
Creative Principal @ HyperGraphik Design Inc.
16
Data entry @ Digital marketing
19
Account Manager @ SBG Solutions