Requests
3
Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
Chalhoub GroupConsultant at L’Occitane Group Middle East
Feb. 2024 - Jun. 2024Dubai, United Arab Emirates
Chalhoub GroupCommercial Director at L'Occitane Group Middle East
Jun. 2023 - Feb. 2024Dubai, United Arab EmiratesResponsible for designing and implementing the strategy, goals and objectives, setting budgets and commercial targets for the following channels of distribution: Brick-and-mortar retailers, B2B, Travel Retail, Spas, and Cafes.
The brand portfolio includes L'Occitane en Provence, Elemis, Erborian and Sol de Janeiro.
ClarinsTravel Retail Director
Jan. 2020 - Jun. 2023Dubai, United Arab EmiratesFull brand ownership for the travel retail distribution channels in the MEA:
- P&L responsibility per client and overall TR division
- Define the Marketing and Commercial strategies; responsible for achieving the agreed KPIs
- MEA project lead to develop and rollout a customer-centric digital strategy
- Coach, motivate, and mentor a team of 35+ individuals in Retail, Commercial, Sales, Marketing, Merchandising and Education
- Business development: research and identify new business opportunities, negotiate doors openings, products catalogue, and financial and logistics terms
- Merchandising: define the CAPEX needs and budget. Brief the global architecture team and ensure the local production and implementation
ClarinsSales and Marketing Manager
Apr. 2017 - Jan. 2020United Arab EmiratesAccomplish business development activities by researching and developing sales and marketing opportunities and plans, ensuring the implementation of the plans, and managing staff. Key missions: • Territory Management and client relationships: direct management of 10 accounts -Airlines, Duty frees, websites- in Abu Dhabi, Bahrain, Egypt, Lebanon, and Qatar. • Financial and Sales planning: prepare the annual sales budgets (NS/SO) and schedule expenditures. Analyze variances and initiate corrective actions when needed. • Drive revenue growth: set-up sales targets, monitor sales performance, and analyze sales data • Identify marketing and merchandising opportunities by PAX profiles and clients - positioning, pricing policy, product development, creative thinking. • People Management: Team of 15 beauty advisors, 1 marketing executive, 1 sales manager. Recruit, communicate job expectations, monitor, appraise, and review compensation actions
ClarinsMarketing Manager
Mar. 2014 - Mar. 2017Dubai, United Arab EmiratesSupport the Travel Retail Division in achieving both brands and business goals in 10 countries by: • Developing strategic plans per brand (Clarins, T. Mugler, Azzaro), operator, airline through brands performances, market trends and competitors' activities analysis to ensure sales targets are reached • Developing marketing and merchandising initiatives and ensure timely execution of product launches, promotional plans, merchandising updates and maintenance • Building the BNP and the A&P per brand and client • Monitoring the NS and A&P expenditures per brand and client • Coordinating with Merchandising team to fit out the locations & hand them over on time as per the company specifications • Tracking the latest trends in the P&C industry; establishing global best practices in marketing & implementing them for the region • Team Management
Report to the Travel Retail Vice-President
Direct reports: Marketing coordinator and Sales team leaders Additional missions during the TR VP Maternity Leaves (8 months): • Monitoring the P&L of the area throughout the performance indicators (turnover, profitability) • Assisting in formulating commercial strategies to achieve turnover budget • Improving ranking and grow market share • Managing the stock and the forecast per brand and per client
Chalhoub GroupMarketing Department Manager at Parfums Christian Dior
Jun. 2012 - Feb. 2014Dubai, United Arab EmiratesOversee all marketing and promotional activities for the 3 categories Fragrance, Make-up and Skincare. Main responsibilities include:
• Define and implement the marketing, trade and merchandising plans in UAE
• Plan and implement a top doors strategy. Main retailers: Sephora, Wojooh, Paris Gallery, Bloomingdale's, Harvey Nichols, Areej and Debenhams.
• Evaluate the market conditions and competitiors' activities
• Build and ensure adherence to the budgets
• Team Management
Report to the General Manager
Direct reports: Marketing executive and Merchandising executive
Chalhoub GroupSenior Marketing Executive at Parfums Christian Dior
Jul. 2011 - Jun. 2012Dubai, United Arab EmiratesResponsible for building awareness and audience share for the make-up category of Parfums Christian Dior in GCC, Africa, India and selected Mediterranean countries.
Chalhoub GroupMarketing Executive at Coty Inc.
Nov. 2008 - Jul. 2011Dubai, United Arab EmiratesResponsible for developing plans and executing projects throughout the Middle-East that support the marketing and sales strategies, as well as achieving overall business goals for the beauty brands Rimmel and Sally Hansen
TexierNational Sales Representative
Apr. 2007 - Oct. 2008London, United KingdomIn charge of the wholesale and retail sales for all UK accounts.
Intch is a Professional Networking App for the Future of WorkSee more people like Lucie on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
643498 people
0
Executive Assistant @ Confidential
22
Marketing Manager @ maids.cc
30
Senior Integrated Marketing and Commumications Consultant
151448 people
22
Marketing Manager @ maids.cc
15
Marketing
21
Copywriter | Brand Strategist | Marketing