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Work Background
Account Manager - Digital Marketing
MITCO Digital Marketing AgencyAccount Manager - Digital Marketing
Feb. 2023RemoteAs an Account Manager at MITCO Digital, I specialize in helping accounting firms and other industries elevate their online presence. I take pride in managing client accounts and developing comprehensive digital marketing strategies that align with business goals. My role also includes overseeing SEO strategies, driving exceptional customer experiences, and ensuring the seamless execution of digital campaigns. My responsibilities include: - Managing client and vendor relationships, ensuring satisfaction, and delivering outstanding SEO results. - Developing and executing digital marketing strategies, with a strong focus on technical SEO, keyword analysis, and competitive analysis. - Leading the development, planning, and implementation of technical SEO solutions. - Strategizing and managing content calendars to execute successful content marketing campaigns. - Strategizing and managing lead funnels using Lead Magnets, Landing Pages and Email Marketing. (HubSpot & GHL) - Upselling and cross-selling new products while educating clients on digital marketing best practices and expected outcomes. - Conducting problem-solving techniques to ensure exceptional customer experiences and long-term relationships. - Managing other team members involved in SEO projects, guiding them toward successful outcomes. - Staying up-to-date on industry trends and continuously enhancing strategies to improve services. - Overseeing website design, project management, and quality control for digital marketing initiatives. I aim to make digital marketing straightforward and effective for my clients, providing clear strategies and valuable insights.
Copywriter & Social Media Manager
MITCO Digital Marketing AgencyCopywriter & Social Media Manager
Jul. 2022 - Jan. 2023Western Cape, South Africa- Create captivating blog posts tailored to each client's SEO specifications on a monthly basis, with a minimum length of 1500 words per post. Our diverse range of clients includes experts in Accounting/Tax, Mental Health, Cyber Security, and Restaurants, and they are based in Australia, the USA, Canada, and Ireland. - Create lead funnels using Lead Magnets, Landing Pages and Email Marketing. (HubSpot) - Writing unique social media posts (approximately 80 posts per month). - Design stunning and visually striking social media graphics using Canva, customised to meet each client's unique branding standards. - Loading social media posts onto Loomly for the clients to review. - Management of Loomly posts to ensure all edits have been attended to and scheduled across the various platforms. - Create website copy that perfectly aligns with our client's SEO guidelines, ensuring maximum online visibility. - Upload engaging website copy onto various web pages, ensuring SEO compliance, integration and a seamless user experience and add the SEO data to ensure compliance. - Upload approved blog to the website and the SEO data to ensure compliance.
Western Cape Regional Manager & National Marketing
TruepropWestern Cape Regional Manager & National Marketing
Nov. 2021 - Jan. 2023Stellenbosch, Western Cape, South AfricaRegional Management of the Western Cape Property Portfolio and National Marketing Manager - Budgets for Repairs and Maintenance. - Budgets for CAPEX items. - Forecast and Target fills for the leasing portfolio. - Management of vacancy and tenant retention. - Financial Reporting. - MDA Management. - Approval of commission payable. - Salary and Wages Approval. - Management of Regional Staff. - General Property Management. - Overseeing National Marketing
National Marketing & Property Portfolio Manager
TruepropNational Marketing & Property Portfolio Manager
Jul. 2017 - Oct. 2021Stellenbosch, Cape TownNational Marketing Manager Property Portfolio Manager Overseeing Leasing Staff Hosting National Leasing Meetings with various regions Reporting on National Forgone Revenue and Tenant Retention Managing and maintaining the MDA Property System Data and Server Files. Assisting Facilities Management Assisting Asset Management
Marketing Co-Ordinator
Combined Developers Marketing Co-Ordinator
Apr. 2017 - Jun. 2017Tyger Falls Cape TownMeet with Project Co-ordinators at project meetings to ensure that I am up to date on all projects and when they need to hit the market. Meet to Project Co-ordinators during the planning process to familiarise myself with the project and the target market, EG: Architects and planning process. Obtain Marketing Material once SDP Plans are approved, and start launching the project. Meet with Sales Agents and ensure that pre-sales and sales are on track and ensure they are executing the marketing strategy correctly. Support sales staff by providing new product information and updates on projects. Implementing of marketing and advertising campaigns and manage Social Media EG: Facebook, Website and other platforms, either by managing this myself or outsourcing if necessary. Keep promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt. Assist with the production of artwork, sourcing images, print buying and checking proofs. Sourcing and managing suppliers for the preparation and/or production of marketing materials. Research competitive products by identifying and evaluating product characteristics and keep up to date on the market and competitors. Keep updated on job knowledge by participating in educational opportunities; reading trade publications and researching marketing related material. Prepare marketing reports by collecting, analysing, and summarizing data.
Property & Marketing Manager
Western Gruppe PropertiesProperty & Marketing Manager
Mar. 2016 - Mar. 2017Port Elizabeth Area, South AfricaPromoted to Property and Marketing Manager at Western Gruppe Properties General management of several properties throughout the Eastern Cape Lease negotiations and drawing up of lease agreements/Proposals Tenant Liasons Repairs & Maintenance queries Marketing/Social Media Events/Brand representation General Admin Assisting finance department when nessesary - Up to Trial Balance Experience on MDA and Pastel Accounting
Accounting & Office Administration
Western Gruppe PropertiesAccounting & Office Administration
Jul. 2014 - Mar. 2017Port Elizabeth Area, South AfricaAccounting/Office administration functions for the Varies Companies within the Group: Invoicing and statements Collecting of rentals Debtors Creditors Bank reconciliations Taking accounting records to trial balance Vat Preparation Preparing of lease agreements Preparing of lease proposals Marketing Public Relations Tenant Liasons Personal assistant to Company Director - functions: Maintaining dairy Answering emails Travel arrangements Setting up appointments Reception functions: Answering of telephone calls Drawing and reconciliation of petty cash Greeting of visitors Maintaining and purchasing of office supplies Filing & general Admin Collection and posting of documents
Restaurant Manageress
Mugg & BeanRestaurant Manageress
Aug. 2011 - Jul. 2014Responsibilities include: - Banking, cash up’s - Casual wages – using a clock card system - Petty cash - Invoicing - Receiving of stock - All admin and office duties - Recruitment of staff - Project management of events - Conducting team building / training functions - Successful operation and running of branch - Dealing with all customer queries and complaints – and finding the most suitable solutions - Allocating all staff duties and ensuring that they are carried according to satisfaction - Cashing waiters up - Counting, issuing and rotating of stock - HR issues, dealing with everything from staff complaints to giving out warnings for misconduct - Motivating staff and ensuring that everyone fulfils their core function in a happy meaningful way

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