Agilence, Inc.Marketing Analyst & Communications Assistant
Jul. 2015 - Dec. 2015Mt. Laurel, NJAs an integral member of the product marketing team, I was at the heart of the promotional efforts surrounding our core SaaS product, Retail 20/20. In this position, I was exposed to all levels of B2B marketing including, but not limited to, drafting press releases, writing blog posts, monitoring and reporting on website traffic, conducting marketing research, performing competitive analysis, preparing for trade shows and other industry events, generating graphics, and assisting in marketing collateral creation. Agilence, Inc. is a rapidly-growing, venture-backed start-up company that develops SaaS (Software-as-a-Service) business intelligence solutions for Retail and Food & Beverage clients. Retail 20/20, our cloud-based flagship product has been deployed for customers like Rite Aid, Spencer Gifts, Neiman Marcus and more. The newly created product 20/20 F&B has been deployed for customers such as Au Bon Pain.