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Work Background
Commercial Manager
Decanter Vinhos FinosCommercial Manager
Jul. 2020 - Jul. 2024São Paulo, BrazilReporting to the Commercial Director and the CFO • Led a team of 18 across São Paulo and Rio de Janeiro, achieving 80%+ sales growth through strategic initiatives and team development. • Directed post-pandemic market recovery, reinforcing Decanter’s leadership in key regions and optimizing client relationships. • Implemented performance management tools, fostering a culture of accountability and boosting team productivity.
Sabbatical
Sabbatical BreakSabbatical
May. 2019 - Jun. 2020
On trade Sales Manager
Casa Flora ImportadoraOn trade Sales Manager
Jan. 2015 - Apr. 2019São Paulo Area, BrazilReporting to the Commercial Director Management of 20 people • Oversaw sales across São Paulo and strategic regions, achieving 11-18% annual growth through effective training and targeted sales strategies. • Strengthened client relationships with major accounts, significantly enhancing brand presence and loyalty.
On Trade Sales Supervisor
Casa Flora ImportadoraOn Trade Sales Supervisor
Jan. 2011 - Jan. 2015São Paulo e Região, BrasilReporting to the On Trade Sales Manager • Supervised sales processes and client interactions across São Paulo’s countryside, coast, and capital regions, driving productivity and satisfaction. • Integrated multiple teams under unified processes, improving collaboration and sales performance.
Sommelier
Casa Flora ImportadoraSommelier
Aug. 2008 - Jan. 2011São Paulo e Região, BrasilReporting to the Commercial Managers • Conducted wine tastings, prepared technical product sheets, and provided training, enhancing client engagement and sales knowledge.
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