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Work Background
The Bellevue Bohol ResortDirector of Sales Marketing
Oct. 2024Panglao Bohol
Waterfront Hotels and CasinosGroup Sales Manager
Feb. 2024 - Oct. 2024Manila, Cebu and Davao
TravelokaMarket Manager
Jan. 2022 - Feb. 2024Philippines
Y2 Residence HotelDirector of Sales and Marketing
Jul. 2020 - Jan. 20224687 Santiago Street corner B. Valdez and Singian Street Makati
TravelokaMarket Manager
Dec. 2018 - Jun. 2020Philippines- Meet with hotel partners to build revenue growth through strong partnerships in assigned primary market
- Negotiate favorable inventory rates and allocation at property level to improve customer conversion
- Drive and implement key activities that support the company’s revenue goals and strategic objectives
- Spearhead activities and events held in assigned market to ensure return of investment in spend
Crimson Resort & Spa MactanAssociate Director Of Sales
Aug. 2018 - Dec. 2018Philippines- Oversee day to day activities of Sales Managers and Executives to ensure achievement of targets
- Provide training to directs and implement action plans to meet quarterly goals set forth on the marketing plan
- Recommend growth initiatives and monitor progress to ensure competitiveness within the local marketplace, most especially in the MICE segment
Cauayan Island ResortDirector of Sales and Marketing
Dec. 2017 - Aug. 2018Philippines- Manage the Sales and Marketing team alongside the Reservations team
- Work with the General Manager to increase brand awareness through promotional efforts and strategic marketing campaigns both online and offline
- Ensure the property achieves a healthy RevPar throughout the year and work closely with the Revenue Team to strategize on distribution tactics
- Budget and report by segment to ensure strength of plans in place for OTA, B2B, and other partners
Expedia GroupAssociate Market Manager
Jun. 2013 - Dec. 2017Philippines- Build and progressively expand portfolio of local hotel partners by introducing prospective high potential partners to Expedia's global value proposition
- Develop and sustain strong partner relationships by providing relevant data insights and superior consulting services to hotel partners - Secure additional inventory over high demand and compression periods to satisfy customers' pressing needs
- Secure seasonal deals, evergreen and dynamic promotions within the guidelines set by Management - Lead initiatives within the team to ensure achievement of KPIs
Resorts World ManilaAssistant Director Of Sales
May. 2011 - May. 2013Philippines- Supervise, coach, and lead a highly-capable team of Sales Executives
- Participate in production forecasting, budgeting, and customer segmenting on a regular basis by showcasing market intelligence
- Work closely with the Revenue Management Team to create action plans based on the production target and financial goals
Dusit InternationalSenior Sales Manager
Sep. 2006 - Feb. 2011Philippines- Build business success by identifying, qualifying and selling prospects
- Take the lead on managing relationships with high profile accounts and mentoring newly recruited sales team members
- Act as a mentor to team members who need sales coaching
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