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Work Background
Paid Search Manager
DialpadPaid Search Manager
Aug. 2023 - Aug. 2024
Sr. Paid Search Manager
SprinklrSr. Paid Search Manager
Jul. 2021 - Oct. 2023United StatesSprinklr is a provider of enterprise software for customer experience management. Its software aims to help understand conversations within the digital space and turn them into actionable insights. - Responsible for scaling paid media efforts in-house while improving our overall cost per opportunity - Developed real-time dashboarding for paid media efforts across search, social and display.
Paid Search Director
Canvas WorldwidePaid Search Director
Dec. 2019 - Jul. 2021Canvas Worldwide is an independent, full-service agency driven by creative solutions and accountability to business success for the brands we serve. - Collaborated with Account Executives and Data Science team to refine Paid Search and Social measurement through data propensity modeling exercises between partners and the data science team. - Worked with partners to streamline agency-wide workflow for campaign initiatives, ensuring for on-time launch and preempting campaign errors prior to live date.
Associate Director
Canvas WorldwideAssociate Director
Apr. 2018 - Dec. 2019
Search Marketing Manager
Canvas WorldwideSearch Marketing Manager
Dec. 2015 - Dec. 2019
Search Marketing Manager
InitiativeSearch Marketing Manager
Aug. 2015 - Dec. 2015Initiative is a full-service global media agency built to grow brands through culture.
Senior Search Specialist
InitiativeSenior Search Specialist
Feb. 2015 - Aug. 2015
Allocations Analyst
ShasaAllocations Analyst
Jun. 2014 - Jan. 2015Shasa is a multinational fashion retailer established in 1995, promising fresh looks, daily.
SEM Specialist II
US Interactive MediaSEM Specialist II
Jan. 2012 - Jun. 2014Irvine, CA
Search Marketing Analyst
PriceGrabber.comSearch Marketing Analyst
Oct. 2010 - Jul. 2011
Online Marketing Intern
Universal Music GroupOnline Marketing Intern
Jan. 2010 - Jan. 2010

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