Requests
6
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Work Background
Capital OneMessaging Design Technologist
Oct. 2021 - Oct. 2024Chicago, Illinois, United Statescontract role through Artech, LLC
artech.com
UdemyEmail Developer
May. 2021 - Jul. 2021Greater Chicago AreaUdemy Business Emails complete Rebranding project.
Working within Oracle/Responsys platform, creating & recreating 53+ email campaigns, coding almost 126+ dynamic asset modules, and implementing them into responsive email campaigns.
Marketing Ascendance, LLCContract/Consulting
Nov. 2020 - Jan. 2021Greater Chicago AreaSeveral Email Campaigns for Various Clients:
InteQ Insights - Holiday Client Load
- Build Templates, Work with Platforms, ease Workload for a small marketing team
DKNY - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Bass Outfitters - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Loyal Companion - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Chuck and Don's - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Kiser - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Natural Paws - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Lee/Wrangler - Holiday Promo Email Marketing Campaigns
- Build HTML Emails from PSD/Image Files and Link Sheet, Set-up Campaign within Platform, Schedule campaigns from platform using targeted data
Marketing Ascendance, LLCEmail Marketing Manager
Oct. 2018 - Apr. 2019Miami, FloridaClient: Paper Street Media, LLC
Open Ended Contract - Consulting/Managing
- Serve as owner and subject matter expert (SME) for Email Marketing across the organization, for initiatives that impact the customer-lead acquisition experience and conversion
- Responsible for growing sales and profitability of Email/SMS channel
- Responsible for growing size and value of Email/SMS list
- Work closely with the Marketing and Creative teams to develop strategies that support the corporate objectives
- Work closely with Marketing and Business Analytics Teams to develop CRM marketing strategies across email/SMS increasing customer lifetime value (LTV) and net present value (NPV)
- Work cross-departmentally to develop and refine audience segmentation strategy
- Fully leverage email service provider (ESP) and CRM technology to evolve program from batch-and-blast to personalized messaging
- Oversee email planning and maintain email calendar
- Develop and continuously evolve automated Customer Journeys to increase prospect and customer value
- Oversee production and execution of email, SMS and other outbound digital efforts
- Drive continuous improvement of the email program through testing all aspects of the customer experience
- Collaborate with Digital Support to ensure optimal user experience post-click
- Provide regular and ad-hoc reporting and insights to management and other stakeholders
- Continuously identify opportunities as well as threats and drive solutions to exploit or mitigate them
- Manage relationships with Vendors to maximize return on services
- Propose new Platform based on current and anticipated needs
- Manage the process of moving to the new platform and implementing strategies using newly expanded capabilities
- Coordinate with several departments to implement strategies encompassing coordinated customer experience re-engagement efforts
Marketing Ascendance, LLCDigital Marketing Lead
Jul. 2018 - Aug. 2018Dallas/Fort Worth AreaClient: The Medicus Firm
Consultation - Planning Recommendation/Implementation
- Assess current workflow and procedures
- Build email campaigns for several open recruiting opportunities, including HTML/CSS
- Ensure perfect accuracy when building recruiting campaigns that reach out to thousands of medical
professionals on a daily basis
- Troubleshoot, Update and Maintain HTML and CSS for templates used across various titles within the
medical field
- Provide feedback and suggested course of action
- Manage and Manipulate Data segmentation of candidate database for effective campaign strategy
- Learn, Use, and Master the EMMA Email/Management Platform
- Make a plan of action based on feedback
- NDA/NCA effective Aug 1st, 2018 – Aug 1st, 2019
Marketing Ascendance, LLCCEO, Owner
Dec. 2017 - Jan. 2023Greater Chicago Area
IMXWeb Developer II, Senior Email Campaign Specialist
Aug. 2013 - Aug. 2017Greater Chicago Area•Build and deploy targeted, mobile responsive, dynamic email marketing campaigns launched from the Responsys Interact Platform.
•Build email campaigns for several High-End Retail Brands, including HTML/CSS and minor Javascript editing.
•Train, mentor, and support new employees and team members on the Interact Platform.
•Ensure perfect accuracy when building campaigns that reach out to over 15 million customers on a weekly basis. Senior Email Campaign Specialist for the Integrated Member Experience team in downtown Chicago. Experience setting up dynamic and personalized campaigns using an Interactive Email Platform. RESPONSIBILITIES:
Set-up dynamic/complex campaigns Understanding of HTML and CSS.
Thoroughly test readability and accurate rendering across various email clients and ISP’s.
Extensive coordination with design, QA, project management and marketing departments on execution of email campaigns.
Communicate professionally with multiple business units and vendors.
Manage own projects and shown accountability for work.
Read/Write built-in functions and SQL within Responsys Interact. ESSENTIAL FUNCTIONS: Experience:
7 years professional working world experience – over 4 years working directly with an Email Service Provider’s Platform. Role Specific Abilities/Skills:
Direct experience setting up email campaigns using an email service provider’s platform.
Proficient computer skills, including an understanding of basic file extensions and office suite.
Proficient with Adobe Creative Suite.
Excellent project management skills, organizational skills and the ability to effectively manage multiple projects at once.
Ability to collaborate with cross-functional teams in a fast pace environment.
Ability to quickly identify problems and apply fixes when necessary.
Ability to learn new technologies as needed.
Critical eye for detail with the ability to quickly troubleshoot an analyze work.
Ability to learn new technologies as needed.
Jesterz' Court MediaContracted Web Designer/Developer
Mar. 2013 - Mar. 2013New Control, Inc. Chicago, ILClient: JobSpring Partners, Staffing and Recruiting, Chicago, IL
Contracted out through Recruiting service for 3 days HTML Email Campaign Project.
Converting PSD files to HTML, confirming Rendering, Speed, and Accuracy using Litmus Visual Platform.
Jesterz' Court MediaProduction Artist / Web Design Consultant
Apr. 2012 - Jul. 2012Buffalo Grove, ILClient: Europa Eyewear International
I was contracted on to help jump start their internet/web site presence.
Performed Web Design Consultant duties in initial planning stages, "brand" creation discovery meetings, as well as collaborating with Graphic and Marketing Departments for National Advertising Campaigns (Print and Electronic/Digital)
Coordinated with IT to implement designs and publishing of site on company servers, Consulted with IT Department and Management to discover server/database needs to create support for interactivity software installation for Content Management. Ultimately WordPress was chosen.
Duties included Graphic manipulation/creation, layout design, HTML/CSS development, and various point to point jobs as needed.
Jesterz' Court MediaWeb Design Consultant | Web Designer
Aug. 2011 - Sep. 2012Homewood, ILClient: ECOM 911 Dispatch
3 Projects
• Website Redesign from start to finish
• Site functionality and implementation • HTML/CSS, Adobe(Photoshop), Javascript/JQuery, AJAX - Currently on hand as Web Design Consultant.
Kankakee Area Junior ChamberDirector of Communications | Web Design Consultant
Apr. 2011 - Dec. 2012Kankakee CountyVolunteer Project/Board Role
Community Organization Site
Offered services as a Web Design Consultant.
After consultation meetings proceeded with project.
As Web Designer, I was the sole contributor to both the initial web design, and after research the new redesign as well.
Performed website design, ensure site functionality and implementation.
Responsibility for overall Web Design project management from development to execution and maintenance. Responsible for the graphic design and implementation of organization web site including navigation, writing HTML and JavaScript and optimization of web graphics. Consulted with team to upgrade server and install appropriate hardware to comply with new standards
Administer Internet e-mail accounts for Board Membership clients
Responsible for training staff to provide technical support as needed.
Used excellent communication skills in tandem with an extensive technical knowledge to help resolve problems.
Jesterz' Court MediaWeb Design Consultant | Web Designer
Nov. 2010 - Sep. 2013Greater Chicago AreaFreelance Front End Web Site Design/Development.
Web Design Consultant Services.
Helping individuals and small businesses find solutions to there online web site design needs.
As your Web Design Consultant, I can help you discover the best way to show your business to potential and existing customers and enhance your impact on the internet.
Whether you need a Web Design Consultant to give you direction, or a Web Design Professional to design your site around your business "Brand", I have the experience, the professionalism, and the knowledge to help you reach your goals.
VariousFiverr, Web Site, Banner Design, Landing Pages, etc.
Jan. 2005 - Feb. 2022Remote/WFH
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