Guilherme Quaggio - COO, Adao Imoveis

COO @Adao Imoveis

BrazilGrowth HackerMarketing DirectorCRM managerCOOCMOSEO ManagerCommunications ManagerBrand Marketing ManagerC-level ExecutiveMarketing

Adao Imoveis continues to excel in the real estate market, with growth in both sales and rentals. The implementation of new technologies has streamlined operations, leading to improved efficiency. However, competition in the market remains high, requiring continuous innovation and customer service excellence. Current marketing strategies are effective, but there is potential for growth in digital platforms. Employee performance and morale are high, although there is room for improvement in training and development programs. Overall, the company is in a strong position, but must continue to adapt to maintain its competitive edge.

Sousa Andrade ConstrutoraSuperintendente

Feb. 2023 - Dec. 2024Goiânia, Goiás, BrasilIn the Commercial and House, responsible for planning, organizing and supervising the commercial activities of Sousa Andrade, aiming to achieve the goals of sales, profitability and customer satisfaction. Coordinate and guide sales, marketing and service teams, as well as monitor the real estate market and identify business opportunities. In commercial management it is important to have knowledge in sales techniques, negotiation, credit analysis, and people management. In addition, it is necessary to have leadership, communication, interpersonal skills, and strategic vision. In marketing, be responsible for planning, coordinating and executing the marketing strategies of the construction company and developer, aiming to increase the visibility, reputation and profitability of the company in the real estate market. Among the main duties of the position are: leading and developing the marketing team, defining and monitoring performance indicators, managing the budget and suppliers in the area, designing and implementing campaigns and promotional actions, conducting market and customer satisfaction research, monitoring competition and industry trends, and establishing strategic partnerships with other market agents. It is important to have advanced knowledge in digital marketing tools, analytical and strategic skills, negotiation and communication skills, systemic vision and results orientation. In the incorporation part, ensure the hiring of agencies, product briefing, pre-launch, masterclass, meeting, launch and actions to support and activate the product post-launch, in addition to ensuring the activation and maintenance of the sales stands.

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