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Work Background
Summerland Strategy & Engagement
Founder & CEO
Jan. 2018
Florianópolis, Santa Catarina, Brazil
Helping people and companies in change leadership and organizational transformation projects
LUNAPHARMA
Founder
Jan. 2017
Curitiba, Paraná, Brazil
Lar e Saúde
Chief Executive Officer
Jan. 2016 - Jan. 2022
Curitiba Area, Brazil
- Led people to achieve outstanding results - Led the company transformation and inovation process - Boosted results by +3x
Duratex
Country Sales Manager - Flooring Division (Retail and B2B)
Aug. 2009 - Dec. 2015
São Paulo Area, Brazil
- Consistently increased sales within all channels - Developed and implemented sales campaigns not only to increase sales, but to strengthen customer loyalty - Designed go-to-market strategy for new products - Improved channel structure and maximized results
Dexco
Marketing Manager
Aug. 2008 - Aug. 2009
São Paulo, Brazil
Former Satipel which went through an M&A process with Dexco
Vivo
Marketing Manager - B2B
May. 2004 - Aug. 2008
São Paulo, Brazil
• Lead customer acquisition marketing programs; • Develop loyalty and retention actions; • Develop value proposition and "go to" market strategies for both acquiring customers from the fresh market and increasing existing customers' cell phone base; • Develop VAS actions to leverage customer profitability;
Vivo (Telefônica Brasil)
Marketing Coordinator - Customer Acquisition and Growth
Mar. 2002 - Apr. 2004
Curitiba, Paraná, Brazil
Vivo (Telefônica Brasil)
Trade Marketing Coordinator - POS Quality Assurance
Feb. 2001 - Mar. 2002
Curitiba, Paraná, Brazil
Vivo (Telefônica Brasil)
Assistant To Chief Executive Officer
Jan. 2000 - Feb. 2001
Curitiba, Paraná, Brazil
Requests
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Consulting & Executive Coaching Expertise
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