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Work Background
The Crowdfunding Formula - TCFCopywriting Team Lead
Oct. 2022Yerevan, Armenia
CreatorClub.comCourse Instructor
Feb. 2022- Teaching the course of "Email Marketing" for Crowdfunding campaigns
- Ongoingly working on teaching materials
- Communicating with the creators from around the world
The Crowdfunding Formula - TCFCopywriter
Jun. 2020 - Oct. 2022- Write and edit compelling, on-brand copy across all digital channels for the customers, including landing page, campaign page, email marketing, Ads, PR, and other channels, ongoingly increasing the traffic and resulting in conversions.
- Create engaging, fresh, and creative copy for $1M campaigns (Kara Pure, UVMask, etc.).
- Generate customer insights through data analysis, and created targeted segments for email marketing.
- Work with team representatives from different departments.
Inecobank CJSCContent Manager
Apr. 2018 - Jun. 2020Yerevan, Armenia
BlueNet ArmeniaDigital Marketing Manager
Jul. 2017 - Mar. 2018Yerevan, ArmeniaBlueNet LLC was founded with two key visions: • support the growth of Armenian IT sector • support our clients' growth. We aim at supporting our customers through providing robust, cost effective, professionally designed, technically sound and market-defining high-quality solutions, which will enhance their competitive advantages, create unique value and help them archive the top positions in their industry.
To retain and build the team necessary for these developments, BlueNet is fostering a corporate culture that attracts and retains creative, practical, and energetic employees who are driven to “make codes run smooth”.
WeebbDigital Marketing & Communications Team Lead
Dec. 2016 - Jun. 2017California, United States* Designing digital media campaigns aligned with client’s business development goals
* Coordinating the creation of digital content (e.g. website, blogs, releases and podcasts)
* Managing end-to-end digital projects
* Boosting company’s awareness for local market
* Maintaining online company voice through social media
* Establishing cooperation with various partners
* Developing corporate presence materials
* Developing SEO friendly content and design for client’s webpages
Technology & Science Dynamics (TSD)Communications Specialist
Jan. 2015 - Oct. 2016Yerevan, Armenia* Developed corporate press releases and organized the distribution through local and international media channels.
* Promoted company brand through press trade show and media outreach initiatives.
* Responded to requests for information from the Media, as well as organized participation of company representatives in various talk shows, TV programs, interviews, etc;
Planned and implemented various corporate events in collaboration with other departments/units of the company.
Designed and produced sales, project and collateral presentation materials.
Designed and managed various marketing campaigns in partnership with relevant departments/units of the company.
* Generated, edited, published and distributed daily content (texts, posts, images, video materials, etc.) through corporate Social Media pages (Facebook, Twitter, Linkedin, etc.), as well as assisted in communication with company customers.
* Maintained and updated the corporate social webpage content.
* Designed and planned promotional campaigns of the projects and initiatives of the company.
AM Law FirmPR Manager
Jul. 2014 - Oct. 2014Yerevan, ArmeniaAM is famed as one of the largest and professional law firms in Armenia. * Maintain and update on the regular basis the official Webpage of the organization, as well as Facebook, LinkedIn and Twitter pages. * Respond to requests for information from the Media and citizens and/or designate another appropriate spokesperson or talk shows, TV programs * Establish and maintain cooperative relationships with representatives of Media, colleagues,public interest groups and international partners * Proactively create the corporate identity of the company through traditional and new media channels * Research, find and establish cooperation with law firms functioning outside the Republic of Armenia
RA Human Rights Defender InstitutionExternal Relations Adviser
Sep. 2012 - Jul. 2014Yerevan, Republic of Armenia · On-siteBuilding and maintaining key strategic collaborative partnerships and networks with individuals and with the foreign representations both in Armenia and outside its boarders, International organizations, International Ombus institutions networks, etc.
Representing the RA HRDI in various international events and meetings;
Proofreading and presenting the RA HRDI input for UN OHCHR human rights monitoring mechanisms(inparticular: CAT, UPR, CRC, SPT, CRDP, CESCR, CEDAW);
Proofreading and translating the Annual Report of the RA HRDI ( Armenian – English) and distributing it among partner stakeholders and interested international partners;
Functioning as a liaison and mediator between UN human rights bodies and mechanisms and RA HRDI staff
Scheduling appointments, preparing documents, letters, memos, announcements, etc.
Assisting in cultural events and other special events, faculty meetings, etc.
Translating/interpreting and proofreading (English, Armenian, Russian) external communication documentation, other documents for the Administration Director.
Assisting in various data collection, input and analysis.
Providing other job related support to the Head of the Department.
The International Foundation for Electoral SystemsInterpreter/ Translator
Feb. 2012 - Dec. 2012Yerevan, ArmeniaTranslating documents within English/Russian/Armenian languages providing good quality of the
work.
▪ Providing consecutive/simultaneous translation during the meetings and events.
▪ Submitting electronic version of the given translations within the given time frames.
▪ Providing administrative support to the Head of the Mission
▪ Proofreading documents.
▪ Performing other job-related duties.
Armenian UN AssociationReinforcement of Management of Migratory Flows in Armenia Project Coordinator Assistant
Jun. 2011 - Feb. 2012Yerevan, Armenia▪ Writing reports of the programs carried out and submitting it to the coordinator of the project.
▪ Translating meetings and documents as required.
▪ Proofreading books, documents submitted by the Coordinator within the given time frame.
▪ Assisting in other project related activities.
▪ Conducting trainings for Model UN program.
▪ Participating and carrying out activities in other projects organized within the scope of “Confidence Building in South Caucasus” project.
▪ Organizing and coordinating the summer camp for national Minorities
▪ Researched statutes, decisions, legal articles and codes related to the activities of the organization.
▪ Using role playing, simulations, team exercises, group discussions, videos and lectures to instruct
participants in a variety of ways.
▪ Assessing training needs through surveys, interviews with volunteers and project participants.
▪ Maintaining consistent use of graphic imagery in materials and other outreach.
▪ Presenting projects to internal work team, volunteers, youth division of the NGO.
AEGEEAssistant to the President
Feb. 2011 - Aug. 2013Yerevan, Armenia▪ Writing minutes, reports of the meetings
▪ Translating meetings and documents as required.
▪ Proofreading project documentation
▪ Drafting in cooperation with the President projects and communicating with relevant donors. ▪ Assisting in other project related activities.
Millennium Challenge Account ArmeniaIntern
Feb. 2010 - Mar. 2010Yerevan, Armenia* Data input
* Translations
* Filed Studies
Regional Studies centerInternship
Jan. 2010 - Dec. 2012
Soft and Safe Educational CenterEnglish Language Tutor
Sep. 2008 - Feb. 2010Yerevan, ArmeniaSuccessfully improving student participation in the classroom through integration of creative role-
playing exercises.
▪ Implementing reading and writing workshops to increase student literacy and support their learning programs.
▪ Developing program to work with students and increase interest in language learning in general.
▪ Developing and teaching lessons on relevant sphere of their interest, providing books, poems,
movies and themes to promote student interest and discussion.
▪ Planning, implementing, monitoring, and assessing a classroom instructional program, which was
consistent with internal established regulations of the Center.
▪ Communicating the problems and successful achievements with partners, sharing best practices
and drawbacks of certain program component.
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