Ayanda Nene

Account Director @insiTEQ

Email Marketing Manager💸 MarketingMarketing DirectorAffiliate Marketing

Ayanda Nene has a degree in B.A Marketing Communications from the University of Johannesburg. She is an aspiring Marketing Extraordinaire. Ayanda is a matured, assertive and resilient person. She is able to communicate well in a team as well as in an individual environment and takes full responsibility for her actions and she accepts challenges.She is a fast and willing learner, a very good listener and able to follow and lead instructions. She values time and hard work. She is hard as well as a smart worker; respects herself as well as those around her. She has a very honest and enjoyable disposition. Ayanda is a pleasure to work with and is always focused to complete the task at hand.

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Work Background

insiTEQHead of Business Unit

Sep. 2021 - Jun. 2024South Africa- Accountable for delivering the business unit (BU) sales and profitability to meet or exceed budget targets. - Assess and identify new opportunities for growth in current and prospective markets. Monitor market trends, sales and product performance, conduct regular reviews against plans and take corrective action as required - Define, develop and implement short and long-term strategic marketing and sales plans. - Develop and strengthen strategic relationships with the client base. - Optimize sales force performance and return on investment. Enhance sales force capabilities and continue to develop innovative commercial strategies to ensure success in the evolving consumer market research environment. - Responsible for the budget and financial performance of the BU. - Successfully lead the team, managing all people-management related processes (recruiting, performance management, coaching). Identify and build key capabilities, talent pipeline and ensure proper development of assigned people. - Ensure all company activities adhere to legal guidelines and policies. - Make sure all business functions adhere to the business unit’s established standard operating procedures (SOP).

insiTEQ ( A Division of ReturnX Digital)Senior Account Manager

Jul. 2020 - Aug. 2021South Africa• Work cross-functionally within the company to communicate with all stakeholders in customers' success • Create and maintain relationships with customers to better understand and achieve their needs • Manage all reporting about the health of customers' accounts • Build and maintain client relationship • Understand project scope and objectives • Once the project scope is understood, plan/predict which resources/teams will be needed to reach objectives • and manage resources • Keep an overview of team finances • Track project timelines and schedules • Provide project updates on a consistent basis to various stakeholders • Prioritise internal team relationships • Be able to scope and identify further opportunities from clients • Be the go-to relationship holder for clients going forward.

StriataAccount Manager

Jan. 2019 - Jun. 2020Business Development: • Finding and managing new business opportunities • Responding to incoming prospect queries and managing them • Managing existing customer accounts • Up-selling services to customers • Providing proposals, presentations and quotations to potential and existing customers • Offering strategic digital marketing advice to customers Account Administration: • Ensuring contracts are signed (new customers) and renewed (existing customers) • Invoicing of work completed • Updating of spreadsheets and internal management reports • Providing all manner of reporting to customers Campaign Execution: • Briefing of campaigns and projects to operational teams • Communicating with internal teams regarding campaigns and projects • Providing regular and valuable feedback to the client • Raising any “red flags” and assisting to resolve issues to complete the work

StriataAccount Executive

Dec. 2016 - Dec. 2018158 Jan Smuts Ave Rosebank, 2196Account Administration: - Preparing quotes and proposals where needed - Invoicing of work completed - Updating of spreadsheets and internal management reports - Providing all manner of reporting for customers Campaign Execution: - Briefing of campaigns and projects to operational teams: - Communicating with internal teams regarding campaigns and projects - Providing regular and valuable feedback to the client - Raising any “red flags” and assisting to resolve issues to complete the work Knowledge: - Researching email marketing trends and building personal knowledge - Understanding and being knowledgeable about customer environments

League DigitalDigital Consultant

Aug. 2015 - Nov. 20163A, Stoney Ridge Office Park, Witkoppen Rd & Waterford Place, Johannesburg, 2191Reporting: Build client performance reports and highlight problem areas Posting & Sharing: Post and share content created for client as per MPULL guidelines Newsletters: Build and distribute client newsletters Social Media: Execute the social selling and proactive social media elements of a client programme Project Management: Ensure Trello project management tool is kept up-to-date in real-time Certifications: Stay fully certified in all tools and channels used by clients Client Industries: Keep abreast with clients industry activity Digital Industry: Keep abreast with digital industry trends

CerebraAccount Executive Intern

Oct. 2014 - May. 2015Shop 208, Design Quarter, William Nicol Dr, Johannesburg• Providing professional daily, weekly and monthly reports that contain client coverage as well as competitor coverage. • Building long-term relationships by liaising with clients and media on a regular basis • Identifying and develop client media relationships and compiling contact lists, that are in line with creating those relationships • Operating as part of the team focusing on searching for press clippings, and media coverage, to present to client the ROI on their media investments. • Providing appropriate media and influencers for appropriate client campaigns by creating and updating databases • Making sure that guests and clients are greeted and attended to at events

ADvTECHRecruitment Consultant

Feb. 2014 - Aug. 2014Bruma, JohannesburgADvTECH Resourcing is a wholly-owned subsidiary of the JSE-listed, ADvTECH Limited Group of companies. The ADvTECH Group, listed in 1987, is one of the largest diversified education, training and placement companies in South Africa. Collectively, ADvTECH Resourcing brands have been in existence for over 169 years. Network Recruitment is a trading division within the Resourcing division of ADvTECH Limited. Specialist focus on key niche area of Information Technology A recruitment consultant is the intermediary between organisations wishing to recruit (the client) and the individual seeking a career move (the candidate). Duties and Responsibilities: • Identify and develop client business/relationships in a competitive environment • Contribute to the attraction of candidates and maintain the candidate database • Assess and respond to the needs of each particular client or assignment • Source suitable candidates and brief them on the opportunities offered by the client • Offer CV, interview and general career advice • Forging long-term relationships resulting in repeat business and client/candidate loyalty • Interviewing candidates, either on a general basis, with a specific assignment in mind or for an advertised selection assignment • Presenting suitable candidates to clients by way of detailed CVs or assessments • Ensuring peripheral arrangements such as interview times, dates, job descriptions, etc. are in place and communicated to all relevant parties • Providing a professional and consultative service to both clients and candidates based on your market and commercial awareness • Working as an integral part of a team focusing in the broader day to day issues of business development, effective communication, systems & procedures, training and proactively maximising commercial performance.

LGBNProspector

Jun. 2012 - Feb. 2013Ayanda had the task of calling on top prospects and leads. This helped you consistently maintain ongoing contact with warm prospects-companies and individuals with whom the company previously spoke or met with. She had to initiate a direct-mail campaign to make frequent contact with the database. And support the campaign with sales activities, including follow-up phone calls as well as meetings with prospects generated by direct mail, advertising and public relations

Cheesekids For HumanityVolunteer

Jan. 2011 - Jul. 2012Team leader