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Work Background
VeleraSenior Commercialization Manager
Jan. 2025
Co-op SolutionsCommercialization Manager
Apr. 2022 - Jan. 2025Lead the charge to bring new payment products to life from a commercialization perspective. Project lead for digital payments innovation and design.
American AirlinesMarketing Coordinator
Jan. 2021 - Apr. 2022Fort Worth, Texas, United StatesManage all marketing campaigns for the AAdvantage(R) program. Evaluate all marketing channels and create strategic marketing plans for business units. Project manage campaigns and develop ongoing dashboards to deliver results to leadership. Lead cross functional team with stakeholders at all levels to align on deliverables. Manage loyalty strategy and executing with social media, mobile and paid media teams. Assist UX teams in developing new customer facing sites and updating current UX designs.
American AirlinesBarclays Cobrand Partnerships Associate
Jul. 2020 - Jan. 2021Fort Worth, Texas, United StatesExecute and organize product messaging updates within American's digital channels including email and website. Assist Analysts in performance reporting and dashboard updates Support where identified in different projects and promotions Organize and track invoices from our marketing agency and pass through to MasterCard Manager relationship between Barclays and AA customer service to keep guides and internal training materials updated. Update communications calendar for Acquisitions team and Existing Cardmember team Coordinate and organize partner offers into Barclays digital channels monthly
American AirlinesCitibank Cobrand Partnerships Associate
Sep. 2017 - Jul. 2020Fort Worth, TexasCommunicate the value of American Airlines 6 cob-brand credit products and the AAdvantage loyalty program through owned internal channels. Support Director of Cobrand Partnerships with competitive analysis for 3 owned credit products. Develop strategies with stakeholders from the airline club, Citibank, marketing and digital product team for events. Responsible for coordinating and organizing partner marketing's offers for Citibank owned digital placements. Act as liaison between American Airlines customer service and Citibank. Organize initiatives to further strengthen the customer journey between Citibank and American.
American AirlinesSystem Support Analyst
Sep. 2015 - Aug. 2017Fort Worth, Texas, United States
CoreLogicGlobal Delivery Intern
Jan. 2015 - Jan. 2015
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