The Lab IdeasAccount Executive
Jan. 2013 - Apr. 2013Miami/Fort Lauderdale y alrededores, Estados Unidos · On-siteAs an Account Manager at The Lab Ideas, I provided comprehensive account management services for a diverse portfolio of clients in the BTL industry. With a focus on client satisfaction and campaign success, I oversaw all aspects of client relationships, from initial briefing to campaign execution. Key responsibilities included: - Collaborating with clients to understand their objectives and develop tailored strategies to achieve their goals.
- Serving as the main point of contact between clients and internal teams, ensuring clear communication and alignment throughout the project lifecycle.
- Leading the briefing process, translating client requirements into actionable briefs for the creative and production teams.
- Providing copywriting and art direction support, ensuring that creative concepts aligned with client expectations and brand guidelines.
- Managing project timelines, budgets, and resources to deliver high-quality campaigns on time and within budget. During my tenure, I managed accounts for prominent brands including Pepsi, KFC, Tropicana, Smirnoff, JW, DHL, Burger King, 100 Montaditos, V3, ICC, and Brightstar, consistently exceeding client expectations and driving successful campaign outcomes.