Melissa Robusto Conseil/ConsultingHospitality Consultant
Jun. 2022Laval, Quebec, CanadaAssisting hotels/rental properties with projects managing change, optimizing operations, and generally improving the profitability and overall health of the property, hotel group, or portfolio. •. Handling all OTA and wholesaler extranets to manage revenues generated from such channels • Reviewing reports and tracking the pace
• Setting up an OTA strategy (yearly, seasonally, per high demand events)
• Putting in place promotions, working on availability for high demand dates, setting up functionalities to attract more bookings
• Replying to all guest reviews across all platforms • Maintaining hotel website and putting in place a direct business strategies
• Maintain all photo and descriptive content of the hotels across all platforms (pictures, listing descriptions, updating of facilities and services onsite) • Social Media campaigns, either maintaining or starting to open up social media sites to build up brand awareness and recognition
• Rate checks daily, for events, comparing to competitor set -rate yielding
• Set up trainings on how to use the extranets to new staff members at the hotels
• Creating marketing flyers and promotional newsletters