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Work Background
Food Concepts 360Marketing Project Manager
Aug. 2022South Africa
LOVE THAT CLOTHINGSocial Media Assistant
Mar. 2022 - Aug. 2022Port Elizabeth, Eastern Cape, South AfricaI supported a growing fashion brand with marketing and content creation across social media, product launches and seasonal campaigns. My focus was on improving visual consistency and planning content that reflected the brand’s style and tone. During my time there, I contributed to a noticeable increase in online engagement and helped shape three seasonal campaigns through styling support and creative input.
The Burgess MethodSocial Media Marketing Intern
Jun. 2021 - Oct. 2021City of Cape Town, Western Cape, South AfricaI supported a life coaching brand with social media strategy, content creation, and graphic design. My role involved planning and designing weekly content to align with the brand’s message and tone. I created visuals, wrote captions, and contributed to improving overall engagement across digital platforms. This experience gave me practical insight into brand-building for small businesses and strengthened my skills in creating consistent, purposeful content.
Cape Union Mart GroupVisual Merchandising Intern
Jan. 2020 - Mar. 2020City of Cape Town, Western Cape, South AfricaAs part of my university training, I joined the visual merchandising team to support one of Old Khaki’s Cape Town stores. I assisted with in-store displays, styling mannequins, and refreshing the shop floor layout in line with brand guidelines. The role gave me hands-on experience with seasonal updates and introduced me to the basics of visual merchandising within a retail environment.
TFG (The Foschini Group)Trend Forecasting Internship
Oct. 2019 - Nov. 2019City of Cape Town, Western Cape, South AfricaI completed a short-term internship within the trend forecasting department at TFG head office. My role involved supporting the team with research, moodboards, and visual references used to guide seasonal direction across the group’s fashion brands. I assisted in compiling trend reports, sourcing retail inspiration, and developing colour palettes. This experience gave me insight into how trend forecasting informs design and buying decisions within a large retail business.
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