Henrique Costa

Executive BI Analyst @SIXT

💸 Marketing✔️ IT🧨 Consulting🏦 Finance🧮 EducationCommunications ManagerEmail Marketing ManagerGrowth HackerDigital Ads ManagerMarketing Analytics ManagerProduct ManagerProject ManagerData AnalystBI AnalystFinancial AnalystQuantitative AnalystFinancial PlannerBusiness AnalystMarketing DirectorCRM managerResearcher

Hello everyone, thanks for visiting my profile! I’m Henrique, with 9 years of expertise in Data Analysis, Product Analysis, and Business Intelligence. My superpower? Bridging the gap between Business and IT through insightful dashboards and analyses. Over the past 2 years, I’ve been the go-to dashboard builder for Top Management Teams (Directors, VP, C-Level) in Finance, Marketing, and Operations. Let’s transform your data into actionable insights! Looking forward to working with you.

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Work Background

SIXTExecutive Product Owner - Financial Profitability

Jun. 2024Lisbon, Portugal- Product Owner of a team composed of 4 developers; - Maintain data that is the company’s source of truth regarding profitability; - Develop and present reports requested by the executive level of the company; - Ensure and enforce data Quality for every new profitability product launched; - Define and implement the allocational logic for every line in our P&L (Profit and Loss) statement, making sure it is business accepted across business stakeholders.

SIXTSenior Data Analyts - Profitability Controlling

Aug. 2023 - May. 2024Lisbon, Portugal

OLXSenior Product Analyst - Europe

Feb. 2023 - Jul. 2023Lisboa, Portugal- Mentored and onboarded mid and junior analysts; - Return Over Investment (ROI) calculations for investments done across every product (website) of the company; - Development of dashboards to support decision-making for business units; - Customer Lifecycle Management (CLM), including communication channels as well as churn / retention analysis and loyalty programs; - Presentation of reports and dashboards to the executive team; - Interface with operations, business, deliveries, product, strategy and Monetization teams.

OLXSenior Data Analyst

Apr. 2022 - Jan. 2023Lisbon

Ageas GroupBusiness Intelligence Analyst

Jun. 2021 - Mar. 2022Lisbon, Portugal• Manage and Mentor a 4 employees team • Translation of business needs into technical and functional requirements; • Testing: Functional, Quality, Regression, Unit, Acceptance (to ensure that the products are in accordance with what was ordered); • Clarify and provide support, as well as ensure timely delivery of orders under my responsibility; • Provide solutions for incidents or support requests; • Integration of new team members and ensure their integration into our work teams.

MicrosoftBusiness Analyst - Sales Excellence WE

Jan. 2021 - Jun. 2021Lisbon and Region• Development of tools to support decision making involving 12 Western European countries (via Reports and Dashboards in Excel, PPT and PBI); • Monitoring partner KPIs and comparing them vs Budgets/Forecast; • Data modeling via Excel, Power Pivot and Power Query; • Support to sales team for decision making based on data, by stratifying information from Area (EU) to End Consumers; • Focus on partners belonging to the Services sector within Western Europe.

NOS SGPSCRM Reporting & Business Analysis

Mar. 2020 - Dec. 2020Lisbon, Portugal- Churn and Retention Analysis; - Provision of Inputs to other areas; - KPIs Calculations and Presentations; - Creation and Structuration of Projects and Processes; - Creation and Presentation of Dashboards and Reports.

KrotonSenior Marketing Analyst

Aug. 2018 - Sep. 2019São Paulo- Analysis of marketing campaigns with segmentation studies; - Data Analysis to drive strategies and decisions; - Supply information to other areas in order to improve the effectiveness of the campaigns; - Analysis of KPIs and reports to directors; - Creation and structuration of new processes, reports and meetings; - Participation in external events to bring new insights and ideas; - Creation and implementation of projects; - Support in strategy development and reports of effectiveness for our Call Center’s operation; - Management of direct marketing communication channels (SMS, E-Mails, WhatsApp, ...).

WhirlpoolCustomer Services Analyst

Sep. 2017 - Aug. 2018São Paulo- Manage and Mentor a 2 employees team; - Creation and presentation of reports with all KPIs in the area; - Participations in meetings with other areas in order to make decisions; - Interface with technical assistances, insurance companies and end clients; - Management and operationalization of payments to all technical assistances in Brazil; - Participation in recruitment processes; - Data Analysis to drive strategies and decisions; - Team management.

Anheuser-Busch InBevTrade Marketing Supervisor

Sep. 2015 - Sep. 2017São Paulo- Management and Mentorship of a 4 employees team; - Support to clients; - Negotiation of partnerships; - Analysis and reports of KPIs; - Participation in strategic planning meetings; - Recruitment processes; - Daily meetings with other areas to drive sales strategies; - Processes' implementation and monitoring; - Ensure the good image of the company in the points of sales (merchandising and investment displays); - Train new employees; - Management of materials (Sales, Merchandising, ...); - Management of all investments in our area of operation (freezers, post mixes, beer coolers, ...).