Natalie de Freitas

Director @Candid Trybe

Growth HackerChanel ManagerCustomer Success ManagerAffiliate MarketingExecutive CoachMarketing DirectorCBDOCOO✨ Business OwnerCSOCMOCEOAdvisorHead of GrowthPartnerships ManagerBusiness Development ManagerMarketing Analytics ManagerCopywriterDigital Ads ManagerInfluencer Marketing ManagerEmail Marketing ManagerSEO ManagerSMM ManagerContent ManagerPR ManagerCommunications ManagerBrand Marketing Manager🎥 Entertainment🧨 Consulting🗿 HR👍 Sales & BizDev💼 C-level ExecutiveBusiness Owner💸 Marketing🔥 Startup Founder

An experienced Senior Executive with a strong, consistent record in delivering profitable sales growth and leading teams to deliver exceptional results in the Consumer Goods Retail Market, Entertainment, Tourism and Leisure and Technology having experience in markets including Australia, New Zealand, SE Asia markets and Greater China. Having delivered success setting up businesses, scaling start ups, driving turnarounds, growth and operational improvements, Natalie is known for her energetic and candid approach to any challenge. Strong general management credentials developed on a foundation of +15 years sales, new business development and marketing experience. Natalie has worked across various B2B and B2C channels ultimately driving business growth for some of the most iconic brands and companies including; Chanel (AUS), Berlei Intimates (AUS), Goldwell Haircare (ANZ), Merlin Entertainment Group (ANZ), Universal Music (ANZ) and Bravado Merchandise Group (APAC). Proven track record in driving change, restructuring business units and building teams, coaching Senior Leaders and teams to deliver increased efficiency through candid and collaborative leadership. Industry Vertical Experience; > Retail > Consumer > FMCG > Online > Entertainment > Tourism & Leisure > Manufacturing (Apparel) > Technology Key Experience and Specialties; > General Management > Business, Divisional and Brand Strategy development and implementation > Business start ups, turnarounds, operational improvements & process implementation > Business unit restructuring, change management and building a high performance culture > New product, market and channel strategy development through to execution > Sales & New Business Development across multiple channels > Integrated Marketing Strategy, Consumer Research and Insights > Creative Brand Development and Strategic Brand Management > Digital Marketing, eCommerce and Omni-Channel Content Strategy > Sponsorship, partnerships & collaborations, licensing management and contract nego