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Work Background
RABOT Charge(interim) Marketing Consultant - Affiliate Marketing
May. 2024 - Oct. 2024Unterstützung und Beratung beim Aufbau des neuen AWIN Partnerprogrammes, Tracking SetUp - Ecommerce Tracking, Beratung DSGVO / Consent Management, Überprüfung / Ausbau und Beratung der Tracking und Analysetools zur besseren Messung & Erfolgskontrolle der Marketing-Kampagnen, Aufbau von B2B Affiliate Partnerschaften
Stage EntertainmentDigital Marketing Consultant
Jun. 2021 - Feb. 2023Affiliate Marketing, Performance Marketing, CDP, Tracking, Exactag & Attribution, Google Marketing Plattform, Reporting & Dashboards & Web-Analytics
IONOSDigital Marketing and Strategy Consultant
May. 2020 - Jul. 2020international Software Pitch for affiliate networks - "Which affiliate network software fits best to my processes and to an international roll out?"
Pfando's cash & drive GmbHB2B Affiliate Marketing Aufbau und Betreuung des PP
Jan. 2019 - Jul. 2020Aufbau von B2B Partnerschaften & Kooperationen, SetUp und Betreuung closed Affiliate Network, SEO / Content Marketing / CRO in Zusammenarbeit mit der get:traction GmbH In my role at Pfando, I specialized in developing sustainable B2B partnerships and managing a closed affiliate network, which involved a strategic collaboration with get:traction. My responsibilities included establishing and nurturing business-to-business collaborations, setting up and overseeing a tightly-knit affiliate network, and implementing SEO, content marketing, and Conversion Rate Optimization (CRO) strategies in conjunction with get:traction GmbH. This multifaceted approach was aimed at enhancing our digital marketing efforts, driving business growth, and building a robust, mutually beneficial network of affiliate partners.
E.ONDigital Marketing and Strategy Consultant
Jul. 2018 - Dec. 2018München und Umgebung, DeutschlandTask force to evaluate a "CDP" vs. "DMP". Support in the development of the Google Marketing Platform.
TelefónicaDigital Marketing Consultant
May. 2014 - Mar. 2018Düsseldorf Area, GermanyOnline Marketing Consultant, Display, SEA, SEO, Affiliate, CRO, Analytics, Tracking, SMO, Agency Management, Strategy Consulting
Unitymedia KabelBW GmbHInterim Display Marketing
Nov. 2013 - Jan. 2014KölnKampagnen und Budget-Management, Steuerung der Agenturen, Partner-Mangement, Web-Analytics, Conversion Optimierung
BMO Bike-Mailorder GmbH & CO. KGInterim Online Marketing Consultant
Feb. 2013 - Jul. 2013BerlinSEO, SEA
Shred-itOnline Strategy Consulting
Jan. 2013 - Dec. 2013OakvilleConversion Optimierung (CRO), Remote-Usability-Tests, Landing-Page-Konzept, CRO-Konzept für Relaunch, SEA Account Management. (in Zusammenarbeit mit Sven Frisch - Geschäftsführer YAY! Digital GmbH)
INGInterim Online Marketing Consultant
Aug. 2012 - Nov. 2012Frankfurt Am Main Area, GermanyPotentialanalyse in den Bereichen SEA, SEO, Affiliate Conversion Optimierung - Prozessaufbau / Konzept
Steuerung der Agenturen
medizinfuchs.de - Gesundheit schlau vergleichen. Preisvergleich für Medikamente.Interim Online Marketing Consultant
Jul. 2011 - Apr. 2012BerlinSEO, SEA Conversion Optimierung Redesign + Relaunch des Portals
Tranzzlate GmbHOnline Strategy Consulting
Jan. 2011 - Dec. 2013Bad TölzConversion Optimierung, Landing Page Entwicklung und A/B Testing, SEA Account Management
ARTDECO cosmetic GmbHOnline Strategy Consultant
Jan. 2011 - Dec. 2012Karlsfeld SEO, SEA, Social Media, Conversion Optimierung, Relaunches, Set-Up von viralen Online- Marketing-Kampagnen für unterschiedliche Brands der ARTDECO
www.anny-community.de - www.artdeco-produkttester.de - www.anny- cosmetics.de - www.beyu.de (in Zusammenarbeit mit Sven Frisch, Geschäftsführer YAY! Digital GmbH)
PARA AG - Friseurbedarf Und HaarkosmetikOnline Strategy Consultant
Jan. 2011 - Dec. 2012München und Umgebung, DeutschlandUnterstützung beim Aufbau einer B2B & B2C Shoppingplattform mit Magento & SAP Anbindung,
Erstellung Anforderungskatalog und Pflichtenheft, Entwicklung v. Wireframes und Erstellung eines Prototypen, Agentur Pitches zur technischen Umsetzung. (in Zusammenarbeit mit Sven Frisch, Geschäftsführer YAY! Digital GmbH)
Verlag Der TagesspiegelOnline Strategy Consultant
Jan. 2011 - Dec. 2011BerlinSEO Consulting & Google News Optimierung (in Zusammenarbeit mit Sven Frisch, Geschäftsführer YAY! Digital GmbH)
Linked UP - Elevating Your Growth with AI-Driven Marketing StrategiesGeschäftsführer
Sep. 2010Berlin▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
Linked UP: Pioneering Digital Marketing & Growth Strategy Solutions
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 1. Tailored Growth Strategies & Digital Transformation: At Linked Up, we craft sustainable growth strategies and guide your business through digital transformation, preparing you for future challenges. 2. AI-Optimized Marketing Processes: Leveraging our expertise in AI, we optimize your marketing activities for efficiency and effectiveness, creating data-driven campaigns that deliver measurable results. 3. Performance-Driven B2B Strategies: Our extensive experience in building B2B partnerships allows us to develop strategies that foster sustainable growth and strengthen business relationships. 4. Innovative Tracking and Reporting Systems: We assist in implementing advanced tracking and analysis systems, enabling you to make data-informed decisions and optimize marketing strategies based on accurate data. 5. Comprehensive Network & Problem-Solving: With our network, cultivated over 15 years, we solve a wide range of digital challenges, focusing on quality, managing external service providers, or optimizing your internal processes. 6. Customized Marketing Solutions: Depending on your internal know-how and budget, we find the right marketing and growth strategy for scalable and sustainable growth. 7. Client-Centered Solutions: At Linked Up, our focus is on the client. We develop personalized solutions tailored to your specific needs, helping you build a deep connection with your audience.
WELLSTAR GMBH & CO. KGOnline Marketing Consultant
Jan. 2010 - Dec. 2010BerlinOnline Marketing Konzept für Vitality Coaching Portal
Jeanswelt Handels GmbHOnline Strategy Consultant
Jan. 2009 - Dec. 2011DöbelnAuf- und Ausbau SEO, SEA, Affiliate Marketing, Conversion Optimierung
i-ways sales solutions GmbHOnline Stratey Consulting
Jan. 2009 - Dec. 2011Berlin und Umgebung, DeutschlandOnline Marketing Konzept Entwicklung, Unterstützung bei Sales Pitches, SEA Account Mangement, Conversion Optimierung und Relaunch von Jaloucity.de
Affinitas GmbHOnline Marketing Manager
Jan. 2009 - Dec. 2009BerlinSEA, Affiliate Marketing
Iven & Hillmann - an LBi Group CompanyAccount Manager
Apr. 2008 - May. 2009BerlinSEM, Affiliate Marketing, Software development (viagogo.de, buch.de, bol.de, immobilienscout)
Next Market GmbHGeschäftsführer & Founder
Jan. 2004 - Dec. 2008BerlinCEO, Software Development, E-Commerce, SEO Simsala Grimm (weltweit erfolgreichste TV-Marke in der Zielgruppe Kinder 2003)
- Aufbau und Betrieb des Online-Shop (inkl. SEO, SEA, E-Mail Marketing, PPC Advertising)
- Produktionsplanung von Merchandise-Artikeln Greenlight Media AG
- Relaunch der Webseite - www.greenlightmedia.de
- SEO und Online Marketing Consulting IT-Market AG
- Geschäftsprozessanalyse & Beratung Entwicklung einer individuellen Software für WaWi, PIM, Shop und CRM
- Relaunch der Webseite PTB-Security GmbH
- Relaunch der Webseite - www.ptb-security.de
- Entwicklung von Print-Medien zur Unternehmenspräsentation Lafil Restaurant GmbH
- Relaunch der Webseite
- SEA / SEO Betreuung
ALDI Einkauf GmbH & Co. OHGAusbildung zum Einzelhandeskaufmann
Jan. 1996 - Dec. 1999Berlin und Umgebung, Deutschland
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