Amanda Dormer

Creative Director / Senior Art Director @Freelance

Australia💸 Marketing✔️ ITBusiness OwnerCreative Producer💼 C-level ExecutiveUX/UI DesignerGraphic Designer🐦 DesignCommunication DesignerBrand Designer🎥 EntertainmentIllustratorArt Director✨ Business OwnerArt ProducerPresentation Designer

* GLOBAL EXPERIENCE: 18+ yrs in New York/Los Angeles/Detroit/London/Sydney/Melbourne/Dubai * DIVERSE BACKGROUND: beauty, fashion, lifestyle, luxury, publishing, sneakers & streetwear * CROSS CHANNEL SKILLS: print, digital, photo & video, social, e-commerce, & experiential retail * END-TO-END CAMPAIGN DIRECTION: hands on from pitch through production of multi-channel campaigns * CULTURAL PASSIONS: art, design, fashion, music, architecture, interiors, sports, travel * IN-HOUSE BRAND EXPERIENCE: at globally reaching US fashion & lifestyle brands Reformation, StockX, Master & Dynamic, BCBGMAXAZRIA Group: BCBG, BCBGMAXAZRIA & HERVE LEGER * AGENCY & EDITORIAL EXPERIENCE: at leading US fashion & lifestyle agencies Baron & Baron & YARD NYC plus US Marie Claire magazine, Australian Harper’s Bazaar magazine and more * BRAND PARTNERSHIPS: integrated campaigns, branded content & experiences that support strategy and solve challenges * FOUNDER MINDSET TO DELIVER THE VISION: by overseeing all aspects of branding, design, creative & communications working collaboratively with owner founders * TEAM LEADERSHIP: providing mentorship & developing talent, building & growing teams

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Work Background

FreelanceCreative Director

Jun. 2020Currently DXB, previously SYD / MEL / HI / LA / NY · RemoteWorking with agencies, brands & founders on global advertising campaigns, retail/digital campaigns, digital platform launches, building & launching brands, websites, e-com stores & content creation. CLIENTS: ITP Media Group, Cast Partner LA, Shopify ON, CAN, Minelli Management LA, Palm Grove Social LA, Allkinds MEL, AUS, Crowns Agency ON, CAN, Doner LA (Amazon), Breakaway Cafe LA, Library Collective LA (FILA), Paul Roemer NY.

StockXCreative Director

Nov. 2019 - May. 2020Detroit Metropolitan Area

FreelanceAssociate Creative Director / Senior Art Director

Aug. 2018 - Oct. 2019Greater New York City AreaSocial movement campaign website, advertising campaign, brand sizzle films, marketing publication. CLIENTS: MI&C (Girls Who Code), Baron & Baron (NARS, Asbury Ocean Club, Inaya Safari)

Master & DynamicArt Director

Feb. 2016 - Jul. 2018New York City Metropolitan Area

FreelanceArt Director

Oct. 2015 - Feb. 2016New York City Metropolitan AreaExperiential co-branded events, advertising campaigns, television commercial treatments for directors. CLIENTS: Wonderland Agency (Google), YARD NYC (Athleta), City Films (Damas Jewellry)

BCBGMAXAZRIAGROUPArt Director

Oct. 2014 - Sep. 2015Los Angeles

FreelanceArt Director

Mar. 2012 - Oct. 2014New York City Metropolitan AreaBrand strategy and art direction, marketing and branding collateral, fashion lookbooks, digital art direction, Film/TVC treatments & visual concepts, book design. CLIENTS: AFC - Australian Fashion Chamber, Alaud, Anders Films, Badger & Winters, B-Reel, Buffalo & Vine, Cast Partner, Chesalon, Dusk Music, Grand Large Inc., NewsLifeMedia - Vogue Australia, Nicholas Berglund, Quad Productions, Strawser & Smith, VEDA.

ReformationArt Director

Sep. 2011 - Mar. 2012New York City

Hearst MagazinesArt Director of Marketing at Marie Claire

Jun. 2007 - May. 2011New York CityCLIENTS: Almay, Aussie, Bio Oil, Biore, Chanel, Crystal Light, COVERGIRL, Chambord, Degree, Dior, Furla, Garnier, got2be, HBO, Hewlett Packard, L’Oreal Paris, Maybelline, Motorola, Nexxus, Olay, Rayban, Rimmel, Sally Hansen, Secret, Swarovski, TRESemme, Walgreens, Veet.

ACP MagazinesArt Director

Sep. 2006 - Mar. 2007Sydney, AustraliaMAGAZINES: Dolly, madison, The Australian Woman's Weekly.

ACP MagazinesAdvertising Art Director at Harper's BAZAAR Australia

Jun. 2005 - Aug. 2006Sydney, AustraliaCLIENTS: Armani Code, A|X Armani Exchange, BOSS Black, BOSS Hugo Boss, Burberry, Chanel, Diane von Furstenberg, D&G, Diesel, Dior, DKNY, Donna Karan, Emporio Armani, Estee Lauder, Goldwell, Just Cavalli, L’Oreal Paris, Louis Vuitton, Marina Mirage Gold Coast, MAX & Co, Michael Kors, Morrissey, Myer, Onitsuka Tiger, Prevage, Priory, Schwarzkopf Professional, Seduce, Skyy Vodka, Ted Baker, TONI&GUY, Westfield Shopping Centres, Vagary.

ACP MagazinesDesigner - Editorial

Jan. 2004 - Dec. 2005Sydney, AustraliaMAGAZINES: Harper’s Bazaar, Woman’s Day, Australian Gourmet Traveller.

Big Bang GroupArt Director

Jan. 2003 - Dec. 2003Sydney, AustraliaDesigned and illustrated graphics and all over fabric prints for street wear manufacturer. LABELS: Dealr Denim, Ounce.

NewsLifeMedia (FPC Magazines)Designer - Editorial

Jan. 2003 - Dec. 2004Sydney, AustraliaMAGAZINES: Australian Good Taste, Fresh (magazine launch).

Momentum WorldwideDesigner

Jan. 2003 - Dec. 2003Sydney, AustraliaDesigned POS collateral for Coca-Cola.

EuforiaArt Director

Jan. 2002 - Dec. 2003Sydney, AustraliaDesigned and illustrated graphics and all over fabric prints for UK street wear manufacturer for two seasons. Produced range in Bali working with cutters, sewers and printers. LABELS: Annette Olivieri, Euforia