Wix.comSenior Product Designer
Aug. 2019Tel Aviv, IsraelMobile App: • I was a first Product Designer in Mobile design team to work on full-scale redesign of mobile apps of social network with 70m+ users
• I led and owned products mostly in content creation & consumption domain from UX/UI side, working on entire redesign of both iOS (including iPadOS) and Android apps from 0 to launch. As a result my contribution in Design led to outstanding results: +60% engagement y/y, +45% submissions y/y, +20% weekly retention y/y • I established and owned a Design System for both iOS and Android apps • Worked in the innovation domain of the apps, creating interaction design experience, micro animations, collaborating with Marketing Design team
• Created and maintained 50+ SVG animated graphics \ micro animations (Lottie extension).
• Mentoring and onboarding designers in Mobile team Product Monetization:
• Created Visual Language for Member Subscription Project, considering UX/UI within all access points cross the website, which gave users possibility of monetizing and advertising their works within a platform.