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Network Power<100 people
Roles
🔥50%
Startup Founder
✨50%
Business Owner
👍50%
Sales & BizDev
Geos
🇪🇸25%
Spain
Work Background
Oli&CarolMarketing Manager
Aug. 2023Barcelona, Cataluña, España- Leader of the Marketing & Communication Oli&Carol calendar
- Define and execute the marketing and communication activities accordingly
- Content conceptualization & planning on offline and online platforms
- Coordinating & monitoring of brand image on all platforms
- Brand shootings tight to marketing campaigns & launches
- Creative copywriting & storytelling
- Press plan together with external agencies
- Event & trade shows organization with clients, influencers, media & press
- Influencer marketing strategy
- Track performance of all marketing campaigns
Curtis BrandsHead of Brands and Wholesale
Feb. 2021 - Jul. 2023Barcelona, Cataluña, España- Redefining Brand Identity and Strategy for several brands: Fedeli Cashmere, GTA, Herno, Officine Generale among others
- Brand planning and executing goals for national wholesale
- Deliver market knowledge: track, analyze, and monitor monthly sell in and sell out data identifying key insights to maximize brands strategy
- Identify customer needs and maintain a strong understanding of the competitor
- Develop and put in place the annual budget by brand
Selenta GroupBrand Manager
May. 2018 - Jun. 2020Barcelona, Cataluña, EspañaBranding, Marketing & Communication Strategy for Hotels, Restaurants and Spas of the group:
- Define & Develop Marketing Plans to ensure key Business objectives
- Develop Branding assets with Creative agencies: Naming, Positioning, Advertising campaigns
- Define Communication Plans in collaboration with PR agencies: Press, Public Relations, Sponsorship & Influencers Plan, Social Media & Online Paid Media
- Define offline media plan in key markets: Advertising and Branded contents
- Create all online assets: Web, SEO, SEM, Newsletters and Online media
Asociación Española del Lujo - Luxury SpainJunior Brand Manager
Apr. 2017 - Mar. 2018Barcelona Area, Spain- Development of new brand strategies and concepts for the group: The Luxury Trends and Luxury Spain
- Monitor and report on industry trends, competitive activity, and market developments to inform product and marketing strategies
- Collaborate with brands to develop and execute effective plans for brand awareness and enablement programs, including product training, collateral development, and customer presentations
- Participate in industry events and conferences to represent the company and stay informed about market trends and best practices
WestwingProduct and Sales Manager Assistant
Nov. 2015 - Oct. 2016Barcelona y alrededores, España- Product selection and market analysis with the aim of the creating highly successful sales campaigns. Product pricing
- Tightly communicating with creative and style department for improving editorial content of campaigns
- Preparing the content and product presentation for both national and international campaigns, controlling quality and executing campaign follow up
- Account management on product level
- Setting and meeting sales objectives on a weekly basis
- Tradeshow preparation including professional newsletter creation and design and key account meeting preparation on a multi-departamental level
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