Atlanta, Georgia, United StatesLed marketing initiatives for Comdata's Vehicle Payments segment, focusing on fuel and fleet cards, AP, and services for field-based enterprises. • Championed Product Launches: Directed go-to-market strategies and launched innovative products, including Proximity, "No Fuel Fraud Guarantee," DRIVEN FOR COMDATA App, and Comdata Connect Card for smaller "Over-the-Road" fleets, utilizing AI to en...
Jan. 2018 - Dec. 2020
Logic SpeakManaging Director, Client Service, Marketing and Business Development
Greater Atlanta AreaIT Managed Service and Consulting Organization supporting mid-size and major market organizations in Atlanta, GA, and Columbia, SC. Having served as a Managing Director, I played an integral role in reorganizing marketing and digital communication strategy while ensuring consistent processes and focusing on a brand refresh, marketing plan, customer presentations, promotions, creative concepts...
Jan. 2016 - Dec. 2018
GSMASenior Marketing Manager - Leader of Digital Media
Greater Atlanta AreaAs a Senior Marketing Manager, I spearheaded the development of overarching marketing operation initiatives and supervision of 5+ staff to establish creative consistency, effective project planning, cohesive collaboration, and execution within established budgets and goals. I also employed my digital technology and web development expertise in instituting analytics, advertising, and e-commerc...