Years of experience: 14

Growth HackerPresentation DesignerMarketing DirectorInfluencerHead of GrowthBusiness Development Manager

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80%
Greg's Career Path
Sr. Demand Generation ManagerAug. 2023 -
Present
SmartsheetSr. Demand Generation Manager
Smartsheet is a Blackstone-Vista owned Collaborative Work Management (CWM) software, where Work Flows. Reporting into the Digital Demand Generation team, I'm currently helping develop our PLS (product led sales) and PLG foundation, which will empower users to access to our work management software through a frictionless, scalable experience.
Sr. Director, Marketing and Demand GenerationFeb. 2022 -
Jul. 2023
Annex CloudSr. Director, Marketing and Demand Generation
Chicago, Illinois, United StatesWorking with a team of bright lead gen and demand gen professionals to help educate brands about the future-proof benefits of loyalty marketing as a way to improve customer retention and reduce the cost of churn.
Marketing DirectorApr. 2020 -
Mar. 2022
SPINSMarketing Director
Chicago, Illinois, United StatesLeading the digital experience and demand generation efforts that contributed to 5X increase in attributed revenue in 2020 and 2X again in 2021. My role involves planning, executing, and reporting on content strategy, sales enablement, marketing operations, and brand strategy.

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