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Work Background
SYNTAX.LANDArt Director
Mar. 2023 - Apr. 2025Buenos Aires Province, ArgentinaSyntax focuses on the slow emerging niche undercultures. It provides an easy context for quick interdisciplinary exchange.
Job description includes:
- Apparel graphic design for capsules and drops - Generation of assets and brandings (digital and physical) for seasonal and micro advertising campaigns
- Product design - Creation and materialization of creative briefs into final products
TOP WHITESenior Graphic Designer
Mar. 2023 - Apr. 2025ArgentinaTop White is a brand that focuses on inspiring, innovating and elevating the world of fashion, offering an ever-evolving collection, consistently delivering the latest garments. Job description includes:
-Co-Creative Direction: Co-leading the creative team in conceptualizing and executing visual campaigns, ensuring they align with the company's branding and marketing objectives.
-Visual Strategy: Developing and implementing a cohesive visual strategy that resonates with their target audience, maintaining brand consistency across all materials.
- Project Management: Overseeing multiple creative projects simultaneously
- Setting high standards for design quality
- Trend Awareness
- Feedback and Revision: Provide constructive feedback on design work and lead revision processes to achieve the desired results.
Cerberus Inc.Graphic Designer
Jul. 2022 - Jan. 2023Brand Designer & Communicator. Creator of Cerberus' Brand Identity.
Matriarca SRLHead of Graphic Design & Digital Marketing
Jan. 2016 - Jul. 2021Buenos Aires- Edited 200+ pieces of design for seasonal campaigns.
- Collaborated and lead a team of Graphic designers and project managers to ensure high-quality and on time deliverables.
-Grew Matriarca's Instagram account to 30k followers maintaining a 10% engagement rate in eight months.
- Curated content across all social channels ensuring a cohesive online brand identity.
- Tracked, analyzed and reported weekly analytics and KPIs to management using Facebook analytics.
- Pitched, developed and produced digital content resulted in 200% increase of engagement in 6 months.
- Wrote copy for social posts with 100% gramatical accuracy.
- Coordinated with the marketing team to identify and hire content creators for paid collaborations.
- Pitched monthly results to the international board of directors.
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