University of OregonSenior Director, Alumni Relations
Jul. 2016 - Jul. 2018Eugene, Oregon AreaIn 2016, I was the Senior Director of Alumni Relations at University of Oregon, and I led a team of 15 employees and operations of UO alumni association, such as memberships, volunteer activities, business development, reunion programs, initiatives, and travel programs. I defined strategies, priorities, and action plans after analyzing alumni data and metrics. I spearheaded revenue generation and fundraising activities through corporate partnerships and mission-driven programs. I implemented best practices and fostered a collaborative team environment for continuous functional excellence. I maintained solid relationships with alumni around the world to advance the work of UO alumni association. A few key achievements in this tenure include: - Increased chapter activities, volunteer leadership pipeline, and scholarships by restructuring alumni chapter program, increasing staffing from one to four FTEs, developing chapter guidelines, and establishing processes.
- Raised voice of alumni from diverse backgrounds through diversity, equity, and inclusion initiatives.
- Improved alumni engagement index by 10% between 2016 to 2018.
- Administered association’s $3M budget to support key programs with a focus on reducing additional expenses.
- Augmented membership revenue by 16% in FY2018 through effective market segmentation.