I'm a senior brand and creative leader with 20+ years of international experience driving growth through strategy, storytelling, and design. I’ve led creative and marketing teams for global brands across beauty, travel, lifestyle, tech, and e-commerce. From launching hotel brands at Thomas Cook to scaling Desenio Group into 37 markets, I bring both vision and execution to every challenge.
I've worked across in-house, agency, and consultancy roles—including founding my own studio—and know how to move between strategy and hands-on production. I lead with empathy, make decisions with data, and stay ahead of the curve with tech and AI.
STRATEGIC BRAND DEVELOPMENT rooted in commercial goals
CREATIVE DIRECTION across campaigns, photo/video, and digital platforms
LEADERSHIP & TEAM BUILDING of cross-functional teams (25+ team members at Desenio Group)
INTERNATIONAL EXPERIENCE launching and repositioning brands across global markets
PERFORMANCE MARKETING via CRM, paid/organic social, and content that converts
OPERATIONAL EXPERTISE from budget to org structure to AI-driven workflow improvements
INDUSTRY DEPTH in beauty, health, hospitality, and lifestyle sectors
CLIENT PORTFOLIO includes Oriflame, Thomas Cook, Plantagen, Lexington Company, SATS, and more
I thrive in fast-moving environments where bold ideas meet clear strategy—and where brand is treated as a business driver, not just a visual layer.More...
Ivana Najdanovski
Communication specialist & BA
Verified
Natalie Reynolds
Product Manager@Flight Centre Travel Group
Verified
A Product Manager with years of Operational and Customer Service experience in both the travel industry and retail sector. My expertise lies in understanding the customer and support experience and connecting this to technical experts to create superior products and journeys for our people.More...
Clara Fields
VP of Operations and Transformation@dnata
Verified
Strong background in the travel industry and leadership at executive level. Specialising in optimising operations, developing and executing strategic plans, and driving growth.
With expertise in change management , customer experience enhancement, and leadership development.
Able to assist businesses to navigate challenges and achieve measurable success.More...
John Penney
Human Resources Manager
Verified
John Penney is a seasoned international Human Resources Manager with over two decades of experience in the field. He holds a Bachelor's degree in Psychology and post graduate Diploma in Human Resources. Proficient across the full suite of HR activities, John has built his career from an early specialization in employee relations and performance and rewards to leading both local and international HR teams in the development and implementation of HR strategies aligned closely to desired business outcomes. More recently he has provided support to SME's seeking to put in place an effective HR function, ensuring compliance, improving employee performance and engagement, and addressing critical people requirements to support growth, notably in leadership development. His expertise, combined with his dedication to employee satisfaction and growth, makes him an invaluable asset to any organization.More...
Nele Van Steertegem is a multifaceted professional with a diverse portfolio that includes coaching, consulting, education, culture development, and organizational effectiveness facilitation. With a passion for inspiring others, she holds a unique role as an Inspiration Officer, where she motivates teams and individuals to reach their full potential. Nele’s expertise lies in her ability to develop and strengthen leadership qualities, develop positive working cultures, and enhance overall productivity. A lifelong educator, she also shares her knowledge and skills with others, fostering a learning environment that encourages growth and development. Nele’s dynamic approach, combined with her passion for people development, makes her an invaluable asset in any organization looking to improve their efficiency and effectiveness.More...
Ole Fisker
Advisor/consulting@Wanderlust Consulting
Verified
Wanderlust Consulting; a company that guides and supports other businesses in growing their market presence - we also guide you on your choice of tech platform or Fintech.
Are you updating your hotel on a digital level - let us guide you -> end-to-end!
With a strong network of connections and partners in the travel trade, we enjoy solving problems and creating value for our clients.More...
Mark Shevill
Director@Digital One Card
Verified
I have been an IT project and programme manager for over 20 years, delivering multi-million pound global projects for large Blue Chip companies.
I have also run businesses for over 12 years.
During the covid era, I was out of work, at which time I developed the digital business card platform - One Card, which is now selling around the world.
My aim is to help and support other businesses develop.More...