Lands' End
Company Employees
Sarah Rasmusen
Fractional CMO, CDO, CCO, CTO @Third Act Consulting
Verified
I am an insights-based executive known for driving sales growth through rich understanding of interrelationship between technology and brand by applying innovative targeted marketing strategies. I have a passion for “moving the needle” by bringing consumer insights into decision-making. I am an empathetic leader who grows highly skilled and collaborative teams that add immediate value. Leads with deep knowledge and experience in: * Profitable Growth: $1B P&L owner for Lands' End US eCommerce. 5-Year revenue CAGR of 7% and adjusted EBITDA CAGR of 20%. * Omnichannel Customer Experience: Drive best-in-class customer order conversion (2.5x industry standard), creating experiences focusing on mobile form factor first and foremost. * Customer Acquisition and Retention: Drove 5-year sequential customer file growth with a mix of retention (primarily catalog) and acquisition (primarily digital) strategies, with ~$200M annual marketing budget. * Applied Data Science and Artificial Intelligence: Co-engineered algorithm improving sell-through and driving profitability via machine learning-driven promotions.More...
Kacy Clifton
Graphic Designer @the water ski pro tour
Verified
Kacy Clifton, as a Graphic Designer at the water ski pro tour company, I play a crucial role in creating visually compelling and brand-consistent designs that enhance our marketing and communications efforts. I am responsible for creating and delivering graphic solutions for various social media platforms. My creativity and technical skills in using graphic design software contribute significantly to our brand image and event promotions. My role is also vital in designing merchandise, event banners, and promotional materials, which are key in attracting sponsors and participants to our water ski pro tour events.More...
Sandy Schultz
Customer Care Representative @Self Employed
Verified
Hello! I have 5+ years experience with customer support through Lands' End, Herrschners, and Dollar Tree. I am committed to getting customer needs met on the first contact through knowledge of products and knowledge of systems.More...
Aaron McAndrews
Director of Ecommerce @Batteries Plus
Verified
A Digital Marketing Leader with 20 years of experience leading cross functional teams, developing and executing B2C and B2B digital marketing strategies, successfully managing ecommerce marketing projects, coaching and developing teams, and working collaboratively with partners across the organization to deliver targeted customer experiences and drive digital transformation. I lead with empathy, embracing diversity and looking for the good in every situation. Highly adaptable and commended for collaboration, strategic thinking, and problem-solving skills.More...
Natalie Crain
VP, Customer Experience & Marketing @TruStage
Verified
As Natalie Crain, VP of Customer Experience & Marketing, I have successfully led initiatives to improve customer experiences and drive business growth. I have implemented effective marketing strategies, resulting in increased brand visibility and customer engagement. My leadership has resulted in improved customer satisfaction rates and significant growth in revenue. I have also fostered strong relationships with key stakeholders and led cross-functional teams to achieve company goals.More...