Experienced Business Growth Strategist | Sales Leader | Go-To-Market Expert | Executive Coach
With 23 years of experience in B2B sales & marketing leadership and business strategy, I specialise in helping start-ups and SMEs achieve rapid and sustainable growth. My consultancy focuses on creating tailored go-to-market strategies, optimising sales and marketing approaches, and enhancing leadership effectiveness to transform organisations into high-performing, scalable businesses.
I have held senior commercial roles across blue-chip corporations, mid-market companies, and start-ups, delivering measurable results through breakthrough sales & marketing strategies and systemic business improvements.
My approach combines real-world experience, advanced training, and a proven ability to diagnose organisational challenges, set clear goals, and drive consistent growth.
Key Achievements:
- Secured proof-of-concept deals with major enterprises for pre-revenue clients, helping them validate their business models and gain market traction.
- Led multi-million-pound sales initiatives in tech and biotech sectors, consistently exceeding revenue targets.
- Delivered executive coaching to founders and senior leaders, enhancing their decision-making, resilience, leadership, and sustained high-performance.
- Developed and implemented growth strategies that increased sales velocity, reduced go-to-market costs, and aligned cross-functional teams to achieve strategic objectives.
I am passionate about working with founders, leadership teams, and sales professionals to help them unlock their potential, and guide their organisations through the complexities of scaling. My consulting approach is grounded in systems thinking, ensuring that every part of the business ecosystem is optimised for long-term revenue success.
If you’re looking to accelerate your business growth, improve your sales and GTM strategy, or elevate your leadership team, let’s connect!More...
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