As a Product Marketing Director at Advisor360°, I leverage my 15+ years of B2B SaaS experience to craft compelling product messaging and positioning strategies, translating complex technical innovations into clear value propositions that connect with audiences. I have a proven track record of building trust and fostering collaboration among product, marketing, and sales teams, facilitating seamless alignment and execution of go-to-market strategies and product-led growth initiatives, resulting in measurable revenue growth.
I excel at establishing and influencing cross-functional teams, consistently providing clear vision and direction to achieve collective success. I build, lead, and nurture high-performing teams of product marketers, fostering a culture of excellence and innovation. Grounded in a strong analytical and data-driven mindset, I derive actionable insights from complex datasets to drive strategic decision-making. Ethical, adaptable, and empathetic, I thrive on moving swiftly and learning rapidly, prioritizing impact over mere activity, and embracing constructive disagreement as a means to drive forward-thinking solutions.More...