Black Marketing GuruHead of Digital Marketing and Google operations
Jun. 2016 - Apr. 2017London, United KingdomHead of Digital Marketing. Web Marketing strategies and KPI (Key Performance Indicators) improvement: Revenue improvement, Cost reduction, Process cycle-time improvement, Increased customer satisfaction. Online business process management.
SEM specialist: PPC campaigns, Lead Generation Campaigns, Google Adwords specialist, Google Adwords campaigns optimization, Email Marketing specialist and email marketing automation, web data analysis and audits, Google Analytics specialist, website measurement capabilities and website performance improvement. Customer acquisition and customer retention strategies.
SEO specialist: Onsite and Offsite search engine optimization, user experience (UX) optimization and UX design definition. Link building and ranking improvement, Article Marketing e Blog Marketing campaigns.