-Digital Marketing Specialist
Jan. 2019Specialised in: Paid Social Media Marketing: - Deliberate marketing road map
- Cultivation of leads and sales through sales funnels
- Promote content through social advertising (i.e Facebook and Instagram ads campaign)
- Analyse key metrics, tweak and improve Return On Ad Spent (ROAS) Social Media Content Management: - Administrate the creation and publishing of relevant, original, high-quality content
- Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns
- Create a regular publishing schedule according to marketing road map
- Develop engagement strategy to gain new audience as well as retain existing audience on the relevant social media platform Search Engine Optimisation (SEO) & Search Engine Marketing (SEM): - Improves client's organic search via curated content for the identified target audience
- Place keywords appropriately in copy to gain most search engine traffic
- Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines
- Review and analyse client websites for areas that need to improved, deleted, or revised - Run Pay-Per-Click (PPC) campaigns on Google Content Marketing: - Develop content strategies for websites with an in-depth understanding on SEO in mind
- Develop content strategies for social media platforms according to marketing road map
- Structure and Implement content
- Proof-reading and editing content
- Using key metrics to monitor results and sharpen the strategies Tunjukkan kurang