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Work Background
CaricatoursCo-Founder&Client Services Specialist
Dec. 2016Bucharest, RomaniaI have started this agency along with my partner Valentin Chibrit, and together we make a great team, like a place everybody dreams of, "where the mountain meets the sea". This is an analogy of the meeting between a contemporary artist and a natural communicator. Art needs a voice to express and a language to translate messages. Caricatours is a talent-pool for artists who want to observe everything around them, including defects, and recreate reality in a funny and beautiful way. We travel to bring smiles, we draw people's faces to "face" themselves and accept their faults, we entertain people and embellish houses. Caricatours is one of the few agencies in Romania who takes responsibility in educating the market and helping artists to become more confident and positive about themselves and their art.
GENPACTProcess Associate (Spanish)
Aug. 2015 - Nov. 2016BucharestGeneral ledger accounting activities:
Booking journal entries
Registering and booking in the system of inventory invoices and preparing a monthly report (cost accounting)
Validating AR documents in GL
Intercompany activity (netting)-introducing payments in Bank Mendes Gans
HR Catalyst activities: organizing events and sending of materials within our account
Label Print SrlMarketing Manager
Mar. 2014 - Oct. 2014Bucharest, RomaniaIn this position I was given the task to take over the following objectives:
- Raising brand awareness while developing a new campaign focused on the online sector (refreshing the site with a new approach - copywriting, and also for 12 other satelite sites connected to the main one, SEO)
- Develop and execute the most effective strategies to increase sales
- Primary focus is on new business development with both existing and new customers
- Building strong relationships with current and prospective customers
- Developing a list of prospective clients to target - Develop a robust communication, meeting and follow up plan that will deliver sustainable new business results
- Develop a deep understanding of consumer trends that will uncover additional new item opportunities with existing and prospective customers
- Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Brand FactoryAccount Manager
Jul. 2012 - Jan. 2014Bucharest, RomaniaThe most important responsibility is providing support for our client Saint Gobain Glass, the most important glass manufacturer in our country. Our agency has developed an integrated marketing campaign which covers the pipeline of the production activities. I have offered support for my colleagues placed in different places in the country, I have managed to update and analyze Saint Gobain's client data base and I have been in touch with the window makers and end users across the country.
- Database Administration
- Coordinating the team of brandbuilders across the country
- Managing the relationship between Saint Gobain and End Users
- Managing the relationship between Saint Gobain and Window Makers
- Generating newletters for windowmakers on a weekely basis
- Generating content for different brochures according to the product plan
- Coordinating the trasability of the product from the manufacturer to the end-user.
- Working with agency colleagues to devise an advertising campaign for other clients that meets their budget
- Making 'pitches', along with other agency staff, to try to win new business for the agency.
- Copywriting for different promotional materials
- Creative concept: end-user campaign for one of the most important partners of Saint Gobain Glass - Izotec Group – Parteneri la drum lung Campaign 2013
-Implementation of Philips Lighting Autumn 2012 and Spring 2013 Campaigns.
Let's do it RomaniaSpecialist Parteneriate Media
Mar. 2012 - Nov. 2012Bucharest, RomaniaSearching for potential media partners (online/TV/press/outdoor) for LDIR projects Keeping in touch with media partners and updates them with LDIR news Permanent collaboration with social media assistants and online specialists to insure that partners receive promissed benefits
Constantly updating the database according to the evolution of our partnerships
Researching activities in order to complete the database
Attending weekly meetings of the team while informing them regarding the latest activities
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