GoogleAccount Executive, App Ads
Jan. 2017 - Aug. 2019San Francisco Bay AreaLed the establishment of a dynamic Specialist App Ads team tasked with building a business within Google's LCS (Enterprise Ads) org, witnessing its growth from 4 to 20+ members and successful verticalization across Google's largest Ads spenders. Surpassed revenue targets for six consecutive quarters. Elevated to the role of Sr. Lead, where I spearheaded Google's streaming advertisers in North America (Netflix, Hulu, HBO NOW, Showtime, ABC/NBC/CBS/FOX, STARZ, Disney+), serving as a trusted adviser to CMO and S/VPs. Guided them in making their mobile apps central to expanded subscriber acquisition and retention strategies through the implementation of Google's groundbreaking, entirely ML-driven ad product, Universal App Campaigns.