Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Network Power<100 people
Roles
💸66%
Marketing
66%
Business Owner
🐦33%
Design
Geos
🇿🇦100%
South Africa
Work Background
Marketing director
Yourself events managementMarketing director
Aug. 2023 - Jun. 2024South Africa, JohannesburgStrategic Planning - Developing and implementing long-term marketing strategies to achieve business goals - Conducting market research and analysis to identify opportunities and challenges - Forecasting sales and revenue projections based on marketing initiatives Brand Management - Ensuring consistent brand messaging and positioning across all marketing channels - Collaborating with creative teams to develop compelling brand assets and content - Monitoring brand performance and making adjustments as needed Campaign Management - Overseeing the planning and execution of integrated marketing campaigns - Allocating marketing budgets and resources effectively - Tracking campaign performance and optimizing based on data and insights Team Leadership - Managing and mentoring a team of marketing professionals - Fostering a collaborative and innovative work environment - Setting goals, providing feedback, and supporting professional development Stakeholder Collaboration - Partnering with sales, product, and operations teams to align marketing efforts - Communicating marketing strategies and results to executive leadership - Building and maintaining relationships with external agencies and vendors
Senior Brand marketing manager
DiageoSenior Brand marketing manager
Feb. 2021 - Jul. 2023South Africa, JohannesburgDiageo, a leading global beverage company.As a senior brand manager i oversaw their iconic brands like Johnnie Walker and Smirnoff. The key responsibilities of a Diageo Senior Brand Manager include: - Developing long-term brand and category strategies based on consumer, customer, and shopper insights. - Leading cross-functional teams and external agencies to deliver exceptional marketing plans and assets. - Driving brand growth through effective execution of integrated marketing campaigns. - Monitoring brand performance metrics and identifying opportunities for improvement. - Managing brand P&L and marketing budgets efficiently. - Collaborating with sales, operations, and other stakeholders to achieve business objectives.
Senior Brand Manager
Nestle S.A.Senior Brand Manager
Feb. 2020 - Jan. 2021South Africa, Johannesburg- Developing brand marketing plans and aligning them with cross-functional teams like sales, finance, media, and advertising agencies. - Monitoring and analyzing the market situation for Nestlé and competitor brands, including market share, distribution, volumes, and brand health metrics. - Identifying new opportunities for category and brand development, including innovations and renovations. - Managing new product development projects and market launches. - Collaborating with internal and external stakeholders to achieve business objectives. - Creating communication assets and materials for various partners. - Effectively managing category and brand P&L as well as marketing budgets. - Leveraging consumer insights to recommend improvements to brand positioning, portfolio, pricing, advertising, and promotions. - Monitoring sales performance across regions and channels to identify areas for corrective action.
Account Manager
TBWA\Account Manager
Jan. 2019 - Jan. 2020South Africa, Johannesburg- Delivered cost-effective and data-driven strategies for 3 global rebranding campaigns, resulting in 28% market share growth - Redesigned customer feedback process, increasing response rate by 45% on average - Managed product launches and promotional campaigns, driving 22% increase in sales revenue.

Requests

Touchpoint image
33
Looking for a Job
Head of Marketing: Propel Brand Success
Intch is a Professional Networking App for the Future of Work
300k+ people
130+ countries
AI matching
See more people like Hlumela on Intch
Marketing
404550 people
17
Property practitioner and business owner @ Engel & Völkers
38
Entrepreneur / 3x Tech Startup / Marketing and Growth @ Morlean Trading Group
17
Founder - Dignify AfroBeauty @ Dignified CX
MarketingBrand Marketing Manager
94922 people
38
Entrepreneur / 3x Tech Startup / Marketing and Growth @ Morlean Trading Group
48
Change management coordinator @ Frogfoot Networks
15
Director @ Modern Consulting Solutions Limpopo