Lisa Nappi

GTM Person @numeras.io

Email Marketing Manager🔥 Startup Founder💸 Marketing💼 C-level Executive👍 Sales & BizDev🧨 ConsultingCSOProduct ManagerProject ManagerAdvisor

As a GTM Person at numeras.io, Lisa Nappi has successfully developed and implemented go-to-market strategies that have significantly increased the company's market presence. She has demonstrated exceptional skills in understanding customer needs and market dynamics, which have led to the creation of effective marketing campaigns. Lisa has also played a crucial role in fostering strong relationships with key business partners and stakeholders. Her contributions have greatly enhanced the company's profitability and growth.

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Work Background

ChiefMember

Feb. 2024#IAmAMakeItHappen

numeras.ioFounder & CEO Blockchain Secondary Marketplace Tokenized Assets Platform

Jan. 2018California, United States

Zoniqx (Formerly Tassets)Chief Strategy & Growth Officer

Jan. 2023 - Dec. 2024California, United StatesA Silicon Valley-based technology provider, specializes in blockchain and AI-based asset tokenization. Asset Tokenization Platform as a Service (TPaaS) Global/Agnostic Blockchain,Tokenization, Assets on Chain (AOC) Tokenization Asset Lifecycle Management (TALM) numeras.io Secondary Market

DCommBlockchain Advisor

Jan. 2023 - Dec. 2023United StatesPresident of numeras.io Secondary Marketplace for DComm

ZuluCareHealthtech Strategic Advisor for SaaS AI & Blockchain Platform

Jan. 2022 - Dec. 2023California & New YorkGlobal Head of Commercialization, reporting to the Founder. ZuluCare is a cloud computing company in the Public Healthtech space delivering personalized solutions to solve complex business challenges with the latest technology. I'm utilizing my analytical/business skills and technical knowledge in AI, Blockchain and Web3 to strategically apply ZuluCare programs to business challenges and opportunities, to build compelling value propositions for success and growth, for both clients and the company.

FÁBRICA DE CINEChief Strategy Officer - Head of Global Affairs & Web3 Technology Initiatives

Jan. 2022 - Dec. 2023United StatesFabrica Global Media & Technology (FGM) unifying the World through film. With markets hungry for local language content, FGM expands its presence and relationships with international partnerships. New communication tools and technology allows for the financing, production and distribution of all and any media to fill the unlimited global demand. FGM is the parent Company of Gaston Pavlovich's Fabrica de Cine. https://m.imdb.com/name/nm3074201/ fabricadecine.com

Growth Capital PartnersEquity General Partner, Management Consulting

Jan. 2002 - Dec. 2021California, United States

SwipeclockHealthtech Strategic Sales & Marketing SaaS Advisor

Jan. 2019 - Dec. 2020California, United StatesSwipeclock delivers a unified Human Resource work tech platform that streamlines and optimizes every aspect of HR. From recruiting and onboard, to management and payroll, Swipeclock optimizes people and performance.  Focused on positioning, strategy and growth of SaaS Workforce Management product targeting the healthcare vertical.  Specific GTM strategies created in Time & Attendance, Advanced Scheduling, Human Resource, HRMS, and Human Resource Management.

InovalonHealthtech Vice President, Strategic Sales SaaS

Jan. 2008 - Dec. 2018California, United StatesDelivery of cloud platforms empowering data-driven solutions across multiple verticals from SMB to Enterprise. Member of original ShiftHound (renamed SMARTFORCE) founding team, from early stage WFM SaaS startup to Inovalon acquisition.  Developed and maintained strategy, target markets and requirement documents for Workforce Management.  Shaped compelling digital experiences via platforms, products and channels.  Liaised closely with corporate executives and development team on product development.  Set quarterly sales and revenue goals based on market intelligence and consistently exceed revenue goals by 25-40% throughout tenure.  Employed consultative-based solution sales approach improving average close cycle from 90 to 30 days.  Negotiated with C-level Executives in healthcare verticals including Hospitals, Medical Centers/Clinics, Assisted Living, Physician Groups, Rehab Centers.  Built a network of strategic alliances, optimizing channel sales accounting for 25% of revenue.  Created pricing matrices and ROI models for prospects to support negotiation and decision-making.  Managed prospect and customer communications and meetings, including contracts/proposals and product demonstrations.  Built Salesforce for enhanced lead tracking, opportunity pipeline, data analysis.  Responsibility to leverage data assets into actionable insights.  Managed cross-matrixed sales and project teams.  Focused on building strong client stories balanced with prudent risk mitigation and compliance-driven outlook.  Drove critical thought on client experience and championed initiatives to effectively drive conversion.  Established and implemented PPC/SEO strategy for website optimization.  Coordinated marketing materials, press releases, sales decks/presentations.  Ensured the alignment of digital strategy platforms and standards.  Product owner of fully stacked Agile team across web and mobile platforms.

Everyday Health GroupVice President, Product Strategy and Operations

Jan. 2011 - Dec. 2012New York, NYEveryday Health, a recognized leader in patient/provider education services and WFM solutions, attracts an engaged audience of over 60M health consumers and over 1M U.S. practicing physicians. Driving improved clinical outcomes through decision-making informed by highly relevant information, data, and analytics. Empowering healthcare professionals and consumers with trusted content and services delivered through omni-channel brands.  Identified and evaluated new business opportunities, capturing additional market for the health segment of the largest privately held online health company.  Established new capability for web services, pay platforms, mobile development, and application integration.  Defined strategies and integrations resulting in the formulation of compelling core offerings.  Led strategy and product management in consumer-oriented, technology-dependent environment.  Identified opportunities to monetize existing product assets including SEM, SEO, and retargeting campaigns.  Managed team of 25 across Business Development/Sales, and Operations.

FISFintech Vice President/Product Manager for ACBS (acquired by FIS)

Jan. 1997 - Dec. 2003New York, New York, United States Managed supply chain, processes for financial services in banking.  Defined product direction for the Advanced Commercial Banking System (ACBS).  Increased revenue of the Corporate Lending product line by 30% via expansion syndications and trading modules.  Business leader for the implementation of product agnostic digital capabilities and transformation across Commercial Banking division.  Member of due diligence team for acquisition, valued at over 50M.

Bank of AmericaAssistant Vice President/Capital Markets Trading

Jan. 1993 - Dec. 1997New York, New York Product manager for the implementation of global trading application.  Streamlined capital markets trading operation via implementation of new financial technologies.  Built capabilities and strategy for growth driving incremental customer acquisition, positive P&L performance, and growth in investment banking.  Improved upon information reporting to ensure potential risks avoided.  Demonstrated outstanding analytical and quantitative skills, and the ability to conduct independent research.

J.P. MorganSecurity Associate, Capital Markets / Emerging Markets Trading / Corporate Trust

Jan. 1989 - Dec. 1993New York, New York Recruited while in college, managed the reconciliation and issuance of 500M Emerging Markets debt instruments, as liaison between attorneys, traders, and counterparties.  Influenced effectively within a matrixed environment.  Emerging technology product development, project and partnership management.  Engaged with stakeholders from various departments and coordinated multi-stakeholder activities.