InovalonHealthtech Vice President, Strategic Sales SaaS
Jan. 2008 - Dec. 2018California, United StatesDelivery of cloud platforms empowering data-driven solutions across multiple verticals from SMB to Enterprise. Member of original ShiftHound (renamed SMARTFORCE) founding team, from early stage WFM SaaS startup to Inovalon acquisition. Developed and maintained strategy, target markets and requirement documents for Workforce Management.
Shaped compelling digital experiences via platforms, products and channels.
Liaised closely with corporate executives and development team on product development.
Set quarterly sales and revenue goals based on market intelligence and consistently exceed revenue goals by 25-40% throughout tenure.
Employed consultative-based solution sales approach improving average close cycle from 90 to 30 days.
Negotiated with C-level Executives in healthcare verticals including Hospitals, Medical Centers/Clinics, Assisted Living, Physician Groups, Rehab Centers.
Built a network of strategic alliances, optimizing channel sales accounting for 25% of revenue.
Created pricing matrices and ROI models for prospects to support negotiation and decision-making.
Managed prospect and customer communications and meetings, including contracts/proposals and product demonstrations.
Built Salesforce for enhanced lead tracking, opportunity pipeline, data analysis.
Responsibility to leverage data assets into actionable insights.
Managed cross-matrixed sales and project teams.
Focused on building strong client stories balanced with prudent risk mitigation and compliance-driven outlook.
Drove critical thought on client experience and championed initiatives to effectively drive conversion.
Established and implemented PPC/SEO strategy for website optimization.
Coordinated marketing materials, press releases, sales decks/presentations.
Ensured the alignment of digital strategy platforms and standards.
Product owner of fully stacked Agile team across web and mobile platforms.