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Work Background
In Transition - Currently Seeking New OpportunitiesSales Team Management, Digital and Systemic Transformation, AI and Technology Integration
Jul. 2024São Paulo, BrasilEnhancing Advanced Skills in Commercial Leadership, Market Strategy, Finance and AI. Leadership and Innovation in Commercial Teams:
•Launched new leadership methodologies and AI-powered tools, boosting team productivity by 20% and enhancing innovation in commercial strategies. Data Analysis and Strategic Decision-Making:
• Employed advanced data analysis techniques to improve market intelligence accuracy by 25%, directly influencing strategic business decisions and increasing revenue by 10%. Finance, AI, and Sustainability Integration:
• Researched the intersection of finance, AI, and sustainability, identifying growth opportunities that led to a 12% increase in sustainable practices within the Food and Agribusiness sectors.
FOSSRegional Sales Management, Agile Project Management, Sales Leadership and Mentoring
Jan. 2021 - Dec. 2024São Paulo - SP, Brazil• Spearheaded the Brazilian midwest business development rollout, achieving 10x revenue growth and expanding market presence in nine new big accounts in just 12 months. • Adopted the agile SCRUM project management structure in the sales initiative process, seeing inefficiencies and increasing team productivity by more than 20% in 3 months. • Mentored 7 sales managers championing customer centricity sales training. Conversion rate soared by more than 27% in just one quarter. • Deployed key account planning that combined sales forecasts and customer insights, improving decisions and increasing pipeline accuracy by 35% in one year span.
FOSSLATAM Regional Sales Manager, Business Development Expert, Product Strategy Leader
Jan. 2018 - Dec. 2020São Paulo e Região, Brasil• Led innovative go-to-market strategies in 10 Latin American countries, resulting in a 30%
growth in new product revenue with highly accurate market penetration. • Established cross-department collaboration, streamlining product launches, reducing
time-to-market by 30%, and boosting product success rates by 25%. • Orchestrated market research and detailed market segmentation with data-driven insights in
the Midwest region, promoting and growing share of wallet by 40% in strategic accounts.
Mandi VenturesVenture Partner, Market Research, Communication, Negotiation, Networking, Risk Assessment
Jan. 2018 - Dec. 2018São Paulo, BrasilMANDI is an early-stage venture capital fund focused on accelerating the adoption of disruptive technologies in the food and agriculture industries.
From our offices in Latin America and Europe, we invest in start-ups that are reshaping how we produce and consume food. Our global network of industry leaders and our business expertise help founders accelerate the development and commercialization of next-generation technologies. Assisted the venture capital fund in finding strategic limited partners assuring the best in-class synergies.
BIZUP STRATEGYSenior Sales Marketing Consultant, Turnaround Strategy Development, Team Management
Jan. 2017 - Dec. 2018São Paulo, Brasil• Led a turnaround initiative for a struggling company, resulting in a 30% increase in profitability within 18 months. • Led a cross-functional team of 20 professionals in a complex, multinational project that expanded the company's market presence in three new countries in Latin America. • Developed market entry strategies and practical plans for multinational corporations, focusing on long-term financial sustainability.
Romer LabsLATAM Area Manager, Market Entry Strategist, Innovation & Customer-Centric Culture Champion
Nov. 2010 - Apr. 2013Campinas, São Paulo, BrasilLATAM Market Expansion Specialist | Strategic Partnerships Manager | Commercial Team Leader Key Competencies: International Market Expansion • Strategic Partnership Management • Product Launch Strategy • Cross-functional Team Leadership • Regulatory Compliance • Customer-Centric Innovation • Contract Negotiation • P&L Management
Romer LabsManaging Director, Director of Sales and Marketing, CRM and Marketing Efficiency
Jan. 2010 - Dec. 2017Campinas, SP - Brasil• Reformulated sales and marketing strategies in Brazil, taking EBITDA from -7% to extraordinary +23% in 5 years through carefully planned performance initiatives. Sales surged at a CAGR of 34% in the same period even with market rivalry in Brazil. • Engineered an integrated and innovative operating system that merges CRM, marketing automation, and BI tools, resulting in a 25% increase in marketing efficiency in 8 months. • Promoted customer centric innovations, achieving a 35% increase in average deal size and a 28% improvement in customer retention rates. In 5 years, NPS Score soared from 53 to 72.
Gehaka - Equipamentos para laboratóriosBusiness Unit Manager, Strategic Market Development, Pricing Strategy, Profit Optimization
Jan. 2005 - Dec. 2010São Paulo Area, Brazil• Directed the diagnostics business unit, transforming sales results in Brazil, enhancing market relevance, and achieving 32% sales growth in 2009. • Pioneered a data-driven pricing strategy using market research and customer insights resulting in a 15% reduction in margin erosion and 10% increase in profit margins in 1 year.
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