The Lebanese BakeryMarketing Manager
Nov. 2023Beirut, Beirut Governorate, LebanonAs the Marketing Manager for the Lebanese bakery, my role encompasses developing and executing comprehensive marketing strategies to enhance brand visibility and drive customer engagement. I curate compelling content across various platforms, showcasing our authentic Lebanese offerings, special promotions, and the unique story of our bakery. Managing our social media presence is a crucial aspect, where I cultivate community engagement and build relationships with our customers. Collaboration with cross-functional teams ensures a consistent brand message both online and offline. I conduct ongoing market research to stay attuned to industry trends, customer preferences, and the competitive landscape. Event planning and coordination, along with strategic promotions, are key responsibilities to attract new customers and maintain loyalty among our existing clientele. Analyzing marketing data and key performance indicators allows me to measure campaign success and make informed adjustments to strategies. Additionally, I actively monitor and respond to customer feedback, reviews, and inquiries, ensuring a prompt and professional interaction. This multifaceted role combines creativity, communication skills, and a deep appreciation for Lebanese cuisine to contribute to the bakery's success and cultural authenticity.