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Marketing
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Work Background
Social Media Marketing Specialist
Zita FidarSocial Media Marketing Specialist
Mar. 2024 - Jul. 2024Lebanon
Marketing Manager
The Lebanese BakeryMarketing Manager
Nov. 2023Beirut, Beirut Governorate, LebanonAs the Marketing Manager for the Lebanese bakery, my role encompasses developing and executing comprehensive marketing strategies to enhance brand visibility and drive customer engagement. I curate compelling content across various platforms, showcasing our authentic Lebanese offerings, special promotions, and the unique story of our bakery. Managing our social media presence is a crucial aspect, where I cultivate community engagement and build relationships with our customers. Collaboration with cross-functional teams ensures a consistent brand message both online and offline. I conduct ongoing market research to stay attuned to industry trends, customer preferences, and the competitive landscape. Event planning and coordination, along with strategic promotions, are key responsibilities to attract new customers and maintain loyalty among our existing clientele. Analyzing marketing data and key performance indicators allows me to measure campaign success and make informed adjustments to strategies. Additionally, I actively monitor and respond to customer feedback, reviews, and inquiries, ensuring a prompt and professional interaction. This multifaceted role combines creativity, communication skills, and a deep appreciation for Lebanese cuisine to contribute to the bakery's success and cultural authenticity.
Social Media Manager
Wines of Lebanon - IXSIRSocial Media Manager
Sep. 2023LebanonDeveloped and executed social media strategies to promote the identity and brand of Ixsir Winery. • Created engaging content, including captivating visuals and compelling copy, to drive audience engagement and awareness. • Managed day-to-day community interactions, responding to comments, messages, and fostering a positive online presence. • Monitored and analyzed key performance metrics to refine and improve our social media strategies. • Collaborated with the marketing team to align social media efforts with broader marketing initiatives.
Marketing Specialist
Kenza MEMarketing Specialist
Jan. 2023 - Jul. 2023Lebanon
Social Media Marketing Specialist
PickiPieSocial Media Marketing Specialist
Jan. 2023 - Feb. 2023Lebanon
Marketing And Public Relations Specialist
Iris DomainMarketing And Public Relations Specialist
Dec. 2022 - Jun. 2023Lebanon
Marketing Communications Specialist
Aurora Winery & VineyardsMarketing Communications Specialist
Sep. 2022 - Oct. 2023LebanonCreating and implementing the marketing strategy to target potential leads and grow the winery's brand awareness both online and offline ensuring that it's identity is always being well communicated in an attractive way.
Marketing Specialist
MortbenMarketing Specialist
Jun. 2022 - Sep. 2022LebanonSales and Marketing strategy development and implementation with the focus on targeted leads and brand awareness
Marketing Communications Specialist
Crumble for Manufacturing and Trading S.A.LMarketing Communications Specialist
Mar. 2022 - Jul. 2023LebanonCreating a new line of chocolates whilst uplifting current brand through strategic and creative communication
Co-Founder
Hope Wears LebaneseCo-Founder
Nov. 2021 - Feb. 2023LebanonTogether with my business partner we decided to create a fashion runway platform where emerging designers could showcase their new collections in locations that would be impossible to be by themselves. The idea behind the project is to give everyone the chance to have a runway and to ultimately rekindle that hope that so many have lost due to the dire situation. Our first event was held on November 6th
PR and Community Manager
L'Atelier du MielPR and Community Manager
Jul. 2021 - Jan. 2023Lebanon
Food Stylist
Various WineriesFood Stylist
Jun. 2021 - Apr. 2022LebanonCapturing the essence of the brand through visual story telling and unique set ups
Marketing And Public Relations Manager
Iris Domain WinesMarketing And Public Relations Manager
Jun. 2021 - Dec. 2021Lebanon
Co-Founder and Communications
ZadCo-Founder and Communications
Feb. 2021 - Aug. 2021Beirut, LebanonTogether with the owners of Makan, Beyt and Beyt El Jabal - we created the store Zad, a small Lebanese épicerie selling Lebanese local products. I handled relations between store and our providers, as well as client relations and food and wine pairing for special events.
Summer Intern
Raphaël & AssociésSummer Intern
Jul. 2018 - Jul. 2018LebanonWorking side by side lawyers on the creation and coordination of contracts and understanding the legal procédures in Lebanon, as a lawyer and potentially an arbitrator
Communications and Marketing Intern
Centre Professionnel de Médiation -USJCommunications and Marketing Intern
Jun. 2018 - Jul. 2018Beirut District, LebanonInternship at the Centre for Profesional Mediation at the Saint Joseph University for their communication and marketing, particularly in English. Help them improve their visibility in English, with a better-translated website, more eye-catching newsletters, stronger social media and other means that could enable them to have better visibility.
PR Intern
Body FastPR Intern
Jul. 2017 - Oct. 2017Paris Area, Francecommunications, social media
Head Of Communications
Ancien de l'Université Saint Joseph FranceHead Of Communications
Feb. 2017 - Apr. 2019Paris Area, FranceHelp their social media by creating more enticing media posts, create a more responsive reputation, more attractive image of the association and be able to adapt to all demands from creating videos, invitations, websites, events and presentations.
PR and Events
Diaspora Libanaise OverseasPR and Events
Jan. 2017 - Jan. 2019
Head Of Communications
Diaspora Libanaise OverseasHead Of Communications
Jan. 2016 - Apr. 2019Paris Area, FranceIn charge of all communications related to the charity, from the social media posts to invitations, videos, and posters. I ensure that the charity is neutral in its communication while still sharing a clear message about solidarity and the importance of culture. Being head of communications also means to show confidence and presence whilst speaking publicly as well as contact social networks to make them aware of our events.
Assistant PR Manager
Diaspora Libanaise OverseasAssistant PR Manager
Jan. 2016 - Dec. 2016Paris Area, France and Beirut, Lebanonensure that all presentations, media is at point. bring my creativity and knowledge together in order to create presentations that capture the public rather than put them to sleep. aid to transmit the organisation's calendar on all social media, hence have easy access to us.
Summer Intern
SkatteverketSummer Intern
Jun. 2015 - Aug. 2015Stockholm, SwedenUsing my past experience of skatteverket to facilitate my experience of the workplace. Ensuring that I deliver as effectively as i did before and using all new knowledge to great use hence, having the ability to help even more people.
Customer Service
SkatteverketCustomer Service
Nov. 2014 - Dec. 2014Stockholm, SwedenAiding all individuals who had inquiries regarding the swedish government as well as social insurance. Ensuring that all paperwork went as smoothly and efficiently as possibly by providing language alternatives and making sure that all documentations was correct and present.
Internship representing Lebanese commission
UNESCOInternship representing Lebanese commission
Oct. 2014 - Nov. 2014Paris Area, FranceTaking part in the UNESCO conference and recording the different issues that were faced. I was representing the Lebanese commission, hence seeing the conferences through an arabic perspective which brought light to the tense relationship between Israel, Palestine and the United States. This is further explained in my written work found in summary.
Intern at the Moderna Museet
Moderna MuseetIntern at the Moderna Museet
Jun. 2014 - Sep. 2014To be an art curator of the museum's workshop. Ensuring that all individuals whether they were children or adults felt comfortable enough to show their creativity with visual arts and analyse the different exhibitions the museum had to offer.
Intern
Salvatore FerragamoIntern
Apr. 2014 - Apr. 2014Paris Area, Francemy responsibilities were to deal with the Arabic aristocracy as well as diplomatic circles, including titled guest from Europe by ensuring that each individual was warmly welcomed to the event and well taken care of throughout the evening.
Council President
Annexe Council Stockholm International SchoolCouncil President
Nov. 2012 - Jan. 2014Stockholm, SwedenMy responsibilities as president of the student council for the Annexe, which was the school that represented grades 10 to 12 was to establish good communication between our council and the faculty. Insure continuous activities that would increase school spirit and make school life more enjoyable for all students.

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