Gabriella Antal - Marketing Communications & SMM, Heimdal®

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Network Power<100 people

Roles

💸42%

Marketing

✨42%

Business Owner

🐦42%

Design

Geos

🇷🇴28%

Romania

🇦🇹14%

Austria

🇰🇿14%

Kazakhstan

Work Background

Heimdal®B2B Marketing Communications & Social Media Manager

Mar. 2023None · RemoteLeading the strategy and content production for Heimdal's social media platforms, as well as devising strategic campaigns supporting the company's objectives that engage the ICP and build a favorable brand reputation.

Heimdal®B2B Marketing Communications & PR Officer

Nov. 2022 - Mar. 2023Responsible for executing communication strategies that enhance the company’s reputation, engage business clients, and highlight Heimdal's solutions through various channels like media relations, content creation, and digital marketing.

ExtendStudioMarketing Specialist

Jan. 2021 - Dec. 2022Bucharest, Romania•Creating innovative marketing and promotional content for various company projects. This encompasses the management of social media campaigns, crafting comprehensive articles focused on WordPress and WooCommerce expertise, and executing strategic planning initiatives that align with the overarching business objectives. •Crafting compelling ad copy specifically tailored for Google Ads campaigns, designed to drive conversions and engage target audiences. •Market research and eCommerce trend analysis: Conducting detailed market research to stay abreast of the latest trends in eCommerce. This includes an in-depth analysis of eCommerce tools to provide valuable insights for online store owners. •Producing a diverse range of internal communication assets from scratch, including newsletters, marketing campaigns, infographics, visually compelling landing pages, instructional guides, and email communications. •Managing outreach procedures focusing on link-building strategies to promote high-quality content and enhance Search Engine Optimization (SEO) effectiveness. •Implementing advanced SEO techniques and strategies to elevate brand engagement, achieve higher search engine rankings, and ultimately convert readers and site visitors into loyal customers. •Engaging in guest blogging opportunities with the dual objective of self-promotion and bolstering SEO credibility.

OmniconvertConversion Copywriter

May. 2022 - Jun. 2022Bucharest, Romania•Researching and understanding the target audience's needs, preferences, and pain points to tailor the message accordingly. •Writing compelling and persuasive copy for various platforms such as websites, emails, product descriptions, and advertisements. •Ensuring the content is optimized for search engines to improve visibility and attract more traffic. •Using analytics and customer feedback to refine and improve the copywriting strategy. •Keeping up with the latest trends in digital marketing and copywriting to ensure content remains relevant and practical. •Developing clear and compelling calls-to-action that encourage readers to take the desired action. •Tailoring the message to suit different customer journey stages, from awareness to decision-making. •Ensuring all content is error-free and adheres to the brand's tone and style guide.

SocialBee.ioCreative Content Writer

Jan. 2020 - Jan. 2021Cluj County, Romania•Crafting content tailored to align with the client's unique requirements, effectively highlighting their products or services. •Engaging in comprehensive research on topics pertinent to the industry to generate innovative and compelling content. Implementing search engine optimization (SEO) best practices and conducting thorough keyword analysis to augment lead generation and sales. •Refining, editing, and proofreading existing content to ensure quality and coherence. •Maintaining active communication with clients to understand and incorporate their content preferences. •Managing various digital content forms, including guest blogging, blog posts, newsletters, and social media platform descriptions. •Committing to ensure uniformity in content production, encompassing aspects like tone, style, typography, and imagery.

RCG CONSULTING GROUPIntern

May. 2019 - Jul. 2019Cluj County, RomaniaBeing an intern at RCG Consulting Group laid the foundation and basis of my knowledge about EU fundings for Start-Up projects. During my internship, I had the opportunity to get familiar with non-repayable funds, data entry techniques, how public affairs consultants work, and engaging with customers.

Cedar Point Amusement ParkRide Supervisor

Jun. 2017 - Oct. 2017Sandusky, OhioAs a Work&Travel student, I had the opportunity to work in a highly multicultural environment as a Ride Supervisor. My duties involved managing a team of 10-15 people, conducting their work schedules, creating guidebooks for the employees, opening and closing the specific area I was responsible for overlooking, and reporting to my managers and team leaders.

Kristály László Authorized TranslatorTranslations Intern

Jun. 2017 - Aug. 2017Brasov County, Romania•Translating business-related, technical, legal, and educational documents in three main languages: English, Hungarian and Romanian. •Editing and proofreading already existing documents to make sure they adhere to the author's original text. •Liaising with authors to get a better understanding of the topic. •Making cultural aspects of the target language a high priority.