Doreen Clark - Public Relations, Remote

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Network Power<100 people

Roles

🔥69%

Startup Founder

✨65%

Business Owner

🧑‍💼53%

C-level Executive

Geos

🇮🇳30%

India

🇺🇸19%

United States

🇪🇸3%

Spain

Work Background

Media Concierge AgencyVice President, Client Relations, Media

Feb. 2023 - Feb. 2024RemoteServing on the leadership; responsible for client relations, revenue, strategic media recommendations, leading interdepartmental meetings, monthly reporting of KPIs, and Partner relations.

Simplicity ConsultingSenior Public Relations Consultant

Dec. 2022 - Feb. 2023RemoteContractor for a global PR/communication agency. Working to earn media placement for a B2B organization within the health space. Created media pitches, worked with a team to generate results within a segmented aspect of the business. Created interview responses, briefs for contract writers, developed panel discussion flow, messaging, assisted with content for conferences, created press releases for distribution, and determined advertising options for increased visibility. This was an extremely collaborative role; working heavily with global teams for a successful client outcome.

NexxiotSenior Director Public Relations

Oct. 2022 - Dec. 2022RemoteContractor for a B2B organization in the tech/shipping space; responsible for implementing and managing communication strategy, including content, social, and media relations; delivering data-driven reports to inform decisions. Collaborated with teams, across the global organization, including marketing, sales, and partner organizations, for consistent messaging and increased visibility. Built strategy for media relations outreach, analyst relations, and award submissions and managed editorial calendar and planning.

Bee Talent SolutionsMarketing Manager, Prospect Marketing

Mar. 2022 - Aug. 2022RemoteContractor for B2B organization in the tax/tech space; responsible for managing marketing pipeline, budget, and leading prospect marketing team. Working closely with sales to build and implement strategies for lead generation efforts, including event, content, keyword, and paid strategy across the full spectrum of the Buyer's Journey. Conducted competitive industry analysis, messaging, webinars, oversee all marketing (landing pages, content, sales collateral, etc.), and conduct meetings to deliver department analytics for increased revenue from marketing. Responsible for measurement of communications and marketing programs, cross-collaboration with internal teams which include sales, project management, paid digital, content development, and leadership throughout a dispersed environment and the delivery of strategy updates to weekly teams. Additionally, manage vendor relationships as it pertains to paid syndication and content development.

KSIInternational Marketing & PR Director

Oct. 2020 - Dec. 2021On-siteFull time employee; serving on the leadership team for a global manufacturing/design organization. Handled both the B2B and B2C side of the company. Responsible for the creation of communications plans, the leading of marketing & PR teams, globally, handling budget, creating & implementing strategies across web, content, PR, paid, social, video, and eCommerce.

Antone Melton-Meaux for CongressSenior Content & Social Growth Consultant

May. 2020 - Aug. 2020RemoteContractor for key Congressional campaign. Responsible for the content & social strategy and advised campaign teams on messaging, tactics, and crisis communications. Measured progress and collaborated with Campaign Manager & Communication Manager.

Varioius OrganizationsCommunications & PR Consultant

Jan. 2019 - May. 2020RemoteContractor for various organizations (B2B and B2C organizations) - (position(s) ended due to COVID). Responsible for creating visibility and lead generation strategies and serving as advisory council in crisis communications, message creation, brand, social, website, and content strategies, writing, and PR efforts for B2B and consumer brands with a focus on trade publications, analyst relations, mainstream media, podcast, and online efforts.

SmartBug MediaDirector of Public Relations

Jan. 2016 - Dec. 2018RemoteFull time employee serving on the leadership team of a digital marketing agency. Created the PR side of the agency, from the ground-up. This included budget, team creation, content & deliverable strategy, rate structure, hiring and training of department. Created PR strategies and implemented tactics for both B2B and B2C organizations, including analyst relations, crisis communications, media relations, event strategy, and content development. Responsible for measurement.

Edge Legal MarketingDirector of Public Relations

Jan. 2013 - Jan. 2016RemoteFull time employee within the leadership team, responsible for the B2B public relations department. Managed & led staff, developed budget, created strategic communication plan for clients, and served as media relations expert to the media and to analyst firms; including Gartner, Blue Hill, IDC, Forrester, and 451 Research. Served as on-site tradeshow facilitator. Clients were within the legal/tech industry; focused on Cloud, AI, cybersecurity, eDiscovery, and legal technology.

Cheeburger CheeburgerCommunications & PR Consultant, Senior Leadership

Oct. 2011 - Jan. 2013RemoteLong-term contract employee serving as strategic council for national restaurant chain. Responsible for the creation of a communication plan that focused on franchise, corporate, and non-traditional restaurant locations (turnpike, college & universities, and airports). Spokesperson to media, contact for franchise owners, event promotion, and served on the leadership panel for communications at national quarterly meetings for franchise owners and executive teams, delivering presentations on PR and brand measurement and best practices for growth and crisis strategies.

Kohnstamm CommunicationsCommunications & Public Relations Account Manager

Dec. 2009 - Oct. 2011On-siteManaged PR program for B2B clients in the legal & educational industries; recommending strategies for increased visibility. Presented PR plans to potential clients, created and promoted events through media relations, worked with company leaders and the media to publish bylines and secure interviews in outlets throughout the United States and UK, including major television networks.

Air Line Pilots AssociationSenior Communications Advisor, Merger Relations

Mar. 2008 - Dec. 2009On-siteFull-time, senior-level communications advisor. Hired to create the communications strategy for Northwest Airlines, through the union, for the merger with Delta Air Lines, the largest merger in airline history. In this role, I was responsible for advising the Master Executive Council (MEC) on merger relations, as it pertained to communications. The strategy included crisis communications, pilot relations, community engagement, media relations, and content development. I served as the Editor-in-Chief of the pilot magazine, the global spokesperson to the media, and a member of the merger panel, delivering communication updates throughout all Northwest hubs in the United States for the pilots. Additionally, I was a key member at conferences, created the merger messaging for Congress, and conducted media training for all public-facing Northwest MEC members