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Work Background
SilverLining, IncHead of Brand Marketing
Nov. 2024United StatesLeading branding and marketing in the US.
BNP Paribas CIBVP Communications and Content
Jun. 2021 - Sep. 2022New York City Metropolitan AreaLeading European Bank for Global Markets and Securities for the Americas
• Lead communications for Global Markets Americas and Securities Services
• Manage strategic communications support for Executives, HR, Operations, Legal and Compliance to raise profile and understanding of business goals. • Engage and inform employees to ensure alignment with and achievement of business objectives. • Ideate and produce digital, print, and in-person/virtual communications to promote and amplify events, projects and cyclical/landmark activities. These include Intranet & Internet content, town halls, vlogs, newsletters)
UBSContent Communications Lead
Jul. 2020 - May. 2021New Jersey, United StatesContract role:
• Retain and engage participants with content creation and distribution for financial wellness, compensation, awards, and education assistance. • Develop and deploy Communications programs and projects to engage institutions with UBS’ products and services • Managed the digital marketing (primarily social media) for Wealth Management products and services
ThoughtFocusCorporate Communications Manager
Sep. 2017 - Mar. 2020Global Lead strategic communications at ThoughtFocus, a global technology provider based in the US and part of the Blackstone Innovation Portfolio. Helping to advance the Education, Manufacturing, Aerospace, and Education sector through digital transformation.
• Managed communications to build the organization’s brand and grow market share • Partnered with internal lines of business including HR, Operations and Recruitment to attract and retain quality employees through employee engagement and brand marketing communications • Ensured corporate and business unit objectives were aligned with an effective intranet, town halls, newsletters, vlogs, project management, internal events and communications platforms
UL Compliance to PerformanceCommunications Consultant
Mar. 2017 - Jun. 2017Princeton NJ Created and executed organizational onboarding to leverage awareness, understanding and integration for an online marketing platform with communications program comprising e-learning, (webinars), face to face training, reviews and assessments.
Moynahan Partners Strategic Communications Manager
Jul. 2015 - Mar. 2017USA Marketing communications | Online & Digital Marketing SEO & SEM | Corporate communications | Social Media management | Traditional/Legacy media management | Executive Team Support Managed online, digital and traditional marketing communications for internal and external stakeholders for medical, legal, cultural, consumer product, and non-profit organizations.
Bank of America / Merrill LynchSenior Manager (Marketing Communications Projects)
Jan. 2013 - Dec. 2013New Jersey, USAImplemented Marketing Communications projects US market field team. Managed internal communications and operational communications including digital, online and social media platfoms and the relevant metrics. Collaborated with several departments to successfully promote their business objectives and increase engagement of internal and external stakeholders. Produced digital, ecommunications, print and traditional media for internal and stakeholder audiences. Supervised and directed external agencies, and ensured compliance with legal and regulatory requirements.
Consulate General (New York).Community Relations/Communications
Jan. 2012 - Dec. 2013New York, NYHeaded Communications and Community Outreach. Managed media relations, internal and external events, relationships with other Heads of Missions, UN agencies, the US government, and local, state and federal agencies. Managed all operational communications, advocacy, crisis communications and outreach. Raised the profile of the Consul General and the Consulate's service offer with live appearances and supported the executive with speeches, preparations. Developed website, social media networks. Produced digital, print, audio visual material and managed media relations.
Massy Technologies (Illuminat)Marketing Communications Manager
Dec. 2006 - Aug. 2010Designed and executed successful Marketing and Corporate Communications plans for Oracle, Sharp, Microsoft, Maximo, Avaya, Ciscol, NCR, HP, EMC. Executed enterprise-wide change management projects, developed Intranet, managed website and digital content as well as print publications and an employee forum. Raised the awareness of the CEO & Chairman of the Board, the Employee Relations and HR department, and developed and executed several employee engagement projects and employer of choice strategies. Managed media relations and outreach.
Methanex Corporation - world's largest methanol companyPublic Affairs & Government Relations Coordinator
Feb. 2004 - Jun. 2006Established and headed a Public Affairs & Comunications Department to promote Methanex' business objectives. Managed internal and external communications, CSR (corporate social responsibility) public policy issues, crisis communications, and successfully developed and led major employee engagement (including temps & contractors) and change management projects (ownership of the organization) . Raised the profile of the organization as an employer of choice, increased HR's awareness and visibility of the CEO and President.
PublicisSenior Account Manager
Jan. 2001 - Sep. 2002Developed and executed corporate, internal and external communications including website, print publications, stakeholder engagement and participation. Increased the profile of the management team, and led a major change management project through Nestle Caribbean (developed and deployed an over-arching "House of Nestle brand." Led major consumer and community projects, e.g. launch of the new Nestle brand and products. Managed website newsletter content and ensured employee engagement with the Nestle technology, R&D and people narrative.
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