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Work Background
Retail Digital Product Owner
Soho House & CoRetail Digital Product Owner
Feb. 2023Dubai, United Arab EmiratesSoho House retail digital Product Owner - Soho Home, Cowshed & Soho Skin
Retail Digital Product Owner
Soho House & CoRetail Digital Product Owner
Jun. 2021 - Jan. 2023London Area, United KingdomDigital Product Owner for Soho Home, Cowshed and Soho Skin. Responsibilities • Product Owner for the Retail websites: Soho Home, Cowshed and Soho Skin • Ownership of the Product roadmap - planning, budget, set the KPIs and update the C-level executives via sprint summaries, RAG reports and quarterly updates • Lead the platform and development agency (D3r) - budget and effort allocation via sprint planning, backlog refinement sessions and sprint retrospectives • Gather the business requirements, translate into actionable Jira tickets for the developers, prioritise the backlog to allocate the tickets in sprints, test the developments via test scripts, organise the handover to stakeholders when necessary and document the changes. Key achievements • Launch of Soho Skin website - key project manager coordinating the stakeholders, meet the milestones and budget management • Creation of a bespoke POS system including a stock management system (Adaco), a single POS system and a new payment provider (Adyen) for Retail and Online • Launch of Soho HOME+ subscription renewal and automated gifting mechanism • Integration of BazaarVoice for Cowshed and Soho Skin • Interior Design functionalities - calendar booking, automated invoices and tax free shopping for US Trade accounts
Website Project Manager
Alfred Dunhill LtdWebsite Project Manager
Mar. 2019 - May. 2021London, United KingdomResponsibilities • Management of the worldwide website and omnichannel projects roadmap: scoping, delivery and budget • Ownership of the continuous development roadmap working closely with YNAP Service Team in an Agile way • Responsible for the website performance monitoring and optimisation • Owner of the troubleshooting process • Management of the SEO agency Key achievements • Website redesign including Navigation, Homepage, PLP, PDP and Store locator • Rollout of functionality including: Staff discount scheme, Check in store product availability, Single entry checkout • Integration of Emarsys platform • Launch of the dunhill news section • Implementation of the troubleshooting process
Senior Digital Operations Coordinator
SelfridgesSenior Digital Operations Coordinator
Apr. 2018 - Mar. 2019London, United KingdomResponsibilities • Manage key campaigns around the year (Sales, Private sales, Christmas) • Manage the digital roadmap for small changes • Key point of contact for all concessions, direct suppliers and 3rd party suppliers: operations/enhancements/bugs • Web quality assurance and performance checking Key achievements • Owner of the 2018 Christmas Comes Early promotion: planning, testing, implementation and go live • Implementation of Cartier international delivery • Defined and rolled out a process for Click & Collect orders management
Digital Operations Coordinator
SelfridgesDigital Operations Coordinator
Apr. 2017 - Mar. 2018London, United Kingdom
EMEA E-Commerce Project Manager - Maternity cover
SANDROEMEA E-Commerce Project Manager - Maternity cover
Jul. 2016 - Dec. 2016Région de Paris, FranceResponsibilities • Management of an intern and a graphic designer • Manage projects from inception through to delivery working closely with the web developers and the creative team • Day to day maintenance of five international websites: review and resolve issues with the IT team via Jira • Monitor and update the global EU websites on a daily basis to maintain the best user experience • Follow and report on KPIs, forecasts and objectives • Manage SEO and SEM agencies Key achievements • Launch of Sandro Italy • Development of the Reserve and Collect functionality • Implementation of the online Chat • Redesign of the Customer Care pages
EMEA E-Commerce Assistant Manager - Internship
Groupe ClarinsEMEA E-Commerce Assistant Manager - Internship
Jan. 2016 - Jul. 2016Région de Paris, France• Implement merchandising strategies and manage product launches for the 7 EMEA eCommerce websites: Clarins France, UK, Spain, Germany and Mugler France & UK. • V2 UAT
Brand and Digital Marketing Intern - Microsoft Device - Fr
MicrosoftBrand and Digital Marketing Intern - Microsoft Device - Fr
Jul. 2014 - Jan. 2015Région de Paris, France• Digital Marketing: Management of Microsoft Lumia SEM (Carat), SEO, Newsletters and Social channels • Brand Marketing: Deploy ATL campaigns by coordinating the creative and media agencies (JWT, Hogarth and Wunderman) Project management: • Management and creation of a lauching project for the new Lumia 735 - 92 050 branded moustaches and leaflets distributed in 140 high schools in 7 French cities - 754 selfie posted on Facebook with 41.896 votes • Creation of a new page http://www.microsoft.com/fr-fr/mobile/campaign-lumia-premier-smartphone/ • Website migration (Nokia to Microsoft) with selection of the content to migrate and adaptation to the new guidelines • Adaptation, localisation and promotion of a new tool, the emulator http://www.microsoft.com/fr-fr/mobile/emulator/
Solutions Marketing Associate
Rocket Fuel Inc.Solutions Marketing Associate
Sep. 2013 - Dec. 2013London, Royaume-UniIn charge of creating RFP for the Sales team to win new accounts: Disney, Mini, Clarins Group

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