Noqta Plus NetworkMarketing Manager
Sep. 2023 - Jan. 2025Istanbul, TurkeyStrategic Marketing Development: Establish clear positioning, identify key target audiences, and formulate comprehensive marketing plans with specific goals across various channels and segments. Campaign Management and Execution: Lead and oversee the implementation of marketing initiatives from inception to completion, ensuring teamwork and collaboration. Data Analysis and Insights: Utilize customer data, market trends, and best practices in marketing to develop effective strategies. Regularly perform analytics to guide future campaigns and provide actionable insights for optimization. Cross-Functional Collaboration: Work closely with teams in email marketing, performance marketing, and web development to create, test, and improve lead-nurturing strategies. Creative Direction and Content Management: Guide the creative process for advertising and communications, including print, digital, and video. Oversee content for various customer and internal channels. Multi-Channel Campaign Execution: Design and implement comprehensive campaigns across customer lifecycles, ensuring consistency in messaging and alignment across all channels. Customer Engagement and Market Research: Engage in market research to enhance outreach strategies, improve customer conversions, and generate more qualified leads. Performance Metrics and Reporting: Track the effectiveness of marketing initiatives, analyze performance data, and make adjustments to strategies as necessary. Qualifications and Skills: Demonstrated success in marketing, with a strong foundation in CRM tools, SEO, email marketing, and social media. Excellent communication, project management, and creative skills, with a preference for a bachelor’s degree in a relevant field and established media contacts.