Alexander Danilov - CRM Operations Manager, HSops.io

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Work Background

HSops.ioCRM Operations Specialist

Jan. 2024Israel- Understanding the processes, operations, challenges, objectives, and daily work of each team and improving their operation and productivity through administration of CRM; - Creating, managing, and optimizing complex workflow rules, validation rules, and approval processes. - Creating and managing custom objects, fields, formulas, record types, page layouts, reports, and dashboards. - Analyzing data to provide insights into the operation, effectiveness, and productivity of each team. - Coordinating and supporting integrations with third-party apps, plugins, and tools

SST GroupProduct Marketing Manager

Apr. 2022 - Sep. 2022Moscow, Russia• End-to-end purchasing of the new product line under company's own brand (OEM (China), low-voltage power distribution equipment, 500 SKUs, 15% of company turnover). • Launched the distribution of the new brand (Havells brand (India), low-voltage power distribution equipment, 200 SKUs, 7% of company turnover). • Procurement management (HAGER brand (France-Germany), low-voltage power distribution equipment, 1500 SKUs, 30% of company turnover). • Day-to-day collaboration with sales, finance, marketing and R&D departments within the company to ensure successful product launch. • Sourcing for manufacturers and suppliers. • Market and competitors analysis. • Price management. • Product sales planning. • Product presentation. • Storage management.

VEGA LLCProduct Marketing Manager

Nov. 2021 - Mar. 2022Moscow, Russia• Launched the new product line (OEM (China), steam cleaners, 5 SKUs, 5% of company turnover). • Procurement management (VIXTER brand (Russia), electric house and kitchen appliance, 35 SKUs, 40% of company turnover). • Renewed the kitchen blenders product line (OEM (China), 5 SKUs, increased margin by 10% (up to 37%)).

IEK groupProduct Marketing Manager

Jun. 2020 - Apr. 2021Moscow, Russia• Renewed the cable duct accessories product line (OEM (China), modular data- and power sockets, 10 SKUs, increased margin by 5% (up to 49%)). • Procurement management (IEK brand (Russia), plastic cable ducts and mounting (distribution) boxes, 350 SKUs, 25% of department turnover). • Spearheaded the designing of the department new procurement strategy. • Sourcing for manufacturers and suppliers. • Market and competitors analysis. • Price management. • Product sales planning. • Perform product presentation. • Storage management.

ATOL GroupProduct Marketing Manager

Jun. 2010 - Apr. 2020Moscow, Russia• Launched new product lines under company's own brand (OEM (China), 2 product categories, 15 SKUs, started in 2015 – substituted distribution brands by 85% by 2019) . • Procurement management (distribution of brands: Honeywell Inc., CASIO, Zebra Technologies, Posiflex, Argox, Godex Int., CAS; products: POS-printers, barcode scanners and printers, electronic weighing scales). • Annually took part in designing the department’s overall procurement and product strategy. • Sourcing for manufacturers and suppliers. • Market and competitors analysis. • Price management. • Product sales planning. • Perform product presentation. • Storage management.

ATOL GroupTechnical Support Specialist

Sep. 2007 - Jun. 2010Moscow, RussiaResponsibilities: - providing tech support to company clients and partners, - supervising the problem solution processes, - development and support of the incident database and solutions. Achievements: - together with product managers team lead the product and service training for partners and company's engineers, - increased the company's clients positive responses from 80% to 96% - supported 5 product categories (started from 1 group).

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