Adrien Barbusse

Senior Product designer @British Red Cross

💸 MarketingFigmaGoogle AnalyticsCreative ProducerAdobe PhotoshopSketchMailChimpUX/UI DesignerProduct Designer🐦 Design

With a passion for user-centric design and a knack for driving impactful solutions, I'm Adrien, a seasoned Product Designer known for crafting intuitive and visually appealing experiences across diverse industries. From leading design initiatives for flagship products to establishing design systems for organizational scalability, I thrive in collaborative environments where innovation meets excellence. With a keen eye for detail and a commitment to driving results, I'm dedicated to delivering exceptional user experiences that exceed expectations.

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Business Owner

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United Kingdom

Work Background

ClickASnapProduct Designer

May. 2023 - Aug. 2023RemoteCreated and implemented the Design System, driving product delivery. Advised leadership on product roadmap by mapping user experiences. Redesigned web and future app onboarding experiences. Utilized quantitative data to inform product design decisions. Led tooling efforts and spearheaded initial team hiring. Established agile methodology within company culture in under 90 days. Formed and managed team for Design System project, overseeing scrum processes.

SedexProduct Designer

Nov. 2020 - May. 2023London, UKLed design efforts for transformation program of SMETA audits, reducing submission time from 45 to 10 days. Conducted continuous research to enhance SMETA audit journey. Collaborated with Product Manager to prioritize audit journey enhancements. Designed onboarding flow for new suppliers. Facilitated training for new product design team members. Increased Auditor CSAT from 70% to 90%. Provided guidance on tooling, implementing tools like Intercom and Hotjar for improved user experience insights.

British Red CrossProduct Designer

Jun. 2019 - Jul. 2020London, United KingdomResearched, designed, and roadmapped product lifecycle for new editorial platform "Stories." Enhanced mobility aids wheelchair hiring service through data-driven feature implementation. Designed First Aid Champions site for UK schools, launching September 2020. Supported leadership in transitioning to Scrum and integrating design sprints. Initiated and led cross-departmental team "Level up" to enhance site performance. Refactored design system for 27 sites and 3 apps, establishing organization-wide design standards. Led design efforts for Covid-19 emergency response group.

Shelter UKUX/UI Designer

Jan. 2019 - May. 2019London, United KingdomImproved UX, user flows, and page layout to increase fundraising page conversions. Conducted usability testing and user interviews for rapid prototyping and design validation. Planned and executed multi-variant and smoke and mirror tests. Contributed to enhancement of Shelter's design system. Enhanced accessibility and web responsivity practices. Designed web experience for Passenger's album in partnership with Shelter. Established UX lab for in-person and remote testing.

Thriving WorkplacesProduct Designer

Jun. 2018 - Sep. 2018London, United KingdomConducted workshops to understand business needs and expectations. Conducted user research and mapped user flows. Developed design system and created assets according to branding. Generated motion graphics and prototypes to facilitate testing and development.

MofostudioFounder & Product Designer

Apr. 2018 - Nov. 2023London, United KingdomA studio that turns ideas into real digital products! We expert in branding, creative Strategies, UX and UI Design and we partner with great development teams to deliver the highest quality solutions. From the brand to the product, our team provides the tools and strategies to succeed in the startup world. Clients: Decovry, Ideea Technologies, Thrive Tribe, Spinach Design, The Leadership Network, Propress

Thrive TribeProduct Leader

Mar. 2017 - May. 2018London, United KingdomConducted user and market research to identify market gaps. Wireframed mobile app and led brand creation for Lify App. Scoped Agile development and managed development agency. Designed employee health checks for Thriving Workplaces. Advised on development of new e-learning platform.

Twofold AGProduct Designer

May. 2016 - Jan. 2017Zürich Area, SwitzerlandWireframed and mapped user flows for e-commerce ventures. Led international team in visual communication. Developed brand guidelines and materials for company rebranding. Designed VC's website.

GlassfulCreative Product Manager

May. 2015 - Mar. 2016Greater New York City AreaDesigned adverts, marketing emails, and social media posts. Implemented email marketing automations. Planned and executed split testing for campaigns. Assisted senior product manager with website design and development. Analyzed customer experience and UX efforts. Collaborated with agencies on branding and marketing. Secured partnerships and press coverage.