LAGCOEPlanning and Technical Director
Jan. 2009 - Jan. 2012Revitalized and managed all aspects of technology usage including event management software, membership database, contracting and budgeting methods, website, and digital marketing. Managed day-to-day business operations, and vendor/subcontractor management; put processes in place to improve efficiencies and organizational structure; produced and increased all event sales. Researched, contracted, and implemented all technology upgrades including website, digital marketing platforms, event management systems, CRM, and financial tracking that brought the organization into the modern digital age to increase office efficiency and marketing reach.
Managed performance for 30+ committees of more than 350 volunteers and all vendor contractors to achieve improved engagement and quality of work. Improved customer service and industry engagement to increase exhibit and sponsorship sales and improve profit margins that allowed for expansion of services. Performed well in situations requiring high-level problem solving and decision-making abilities; provided amicable and prompt resolutions to customer/major key account inquiries and complaints.
Key Actions & Results:
Observed and listened to industry needs to be prepared to quickly execute needed change upon promotion. Organized an internship program to bring in cost-effective assistance for staff during busiest times. Generated multi-year financial tracking to implement long-term financial analysis and planning.
Promoted industry engagement and public relations which led to co-authoring a book “The Oil & Gas Leadership Challenge.”