Vitality MedicalSearch Engine Optimization Specialist
Oct. 2019 - Oct. 2020Salt Lake City Metropolitan AreaShelling out money for a website isn’t enough. If your site doesn’t grab traffic, then it’s just eye-candy, which might be fine – if you’re looking to satisfy some inner need for attention. Maybe you’re already driving a lot of traffic to your site through paid advertising, snail-mail campaigns, and other methods. But, if your site isn’t listed in the top 3 spots on Google (or any other search engine) then you are leaving thousands of dollars on the table. Thousands of dollars that could be yours for the taking, but are currently flowing to your competitors. You might be at the top for your company name (this is an absolute must), but how many people search for your company by name? The real question is how do you rank for the terms people are really using to find a business or executive coach? Now, landing in those top spots takes putting together a number of puzzle pieces: • Technical Optimization (from finding and fixing broken links to creating a site map … filling in missing ‘Alt’ tags … Minified HTML and CSS … to loading speed) • Keyword Research (finding the terms people are using to search for your type of solution) • Competitive Analysis (spying on what your competition is doing so you can do it better) • Establishing E. A. T. (Expertise, Authority, and Trustworthiness) • + many more. However, just landing in the top spot does no good if your site isn’t converting. That’s where you need someone who has experience checking all of the squares – from fixing technical issues to creating content that satisfies the bots while persuading real humans to take the action that you desire (whether that’s signing up for a newsletter, enrolling for your seminar, or hiring your services). Is your website really delivering the way it can? Right now I’m running an experiment here on LinkedIn. Message me today and I’ll waive the fee on a complete site audit (a $2500 value). Let’s maximize the value of your site today.