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Work Background
MeWeHead of Product
Jan. 2023RemoteHelping build the world's largest privacy-based social network on the blockchain. Our focus is to bring so-called "web3" technologies to the masses, empowering anyone to benefit from ownership rights.
Horizen LabsProduct Management Consultant
Jul. 2022 - Mar. 2023Greater Barcelona Metropolitan Area · RemoteProduct discovery and customer development for a Layer 1 blockchain.
MerchantWordsPresident and GM
Aug. 2016 - Jul. 2022I am responsible for spearheading end-to-end operations from profit and loss, product management, customer service, and marketing to HR, ensuring the successful running of the entire business at MerchantWords. Implemented systems to effectively grow the company remotely while keeping operational costs low. Strategize and develop new business lines for APIs, professional services, AI, and white-label products, encompassing contract negotiations and sales of large-scale transactions with Fortune 100 companies.
TigerConnectSr. Director of Product Management
Aug. 2013 - Dec. 2017During this tenure, I revamped mobile and web products for mass adoption in US hospital systems by defining and driving the product vision and strategy over a multi-year campaign. Partnered with data engineering team to track messaging health and boost adoption and usage by building an in-house business intelligence system. Actively engaged in building the best android healthcare messaging application, featured by the Google Play store, on the market.
Product PioneersProduct Management and Growth Consultant
Sep. 2011I collaborate with startups to build everything from marketing automation to analytic systems to product-led organizations.
RED Interactive AgencyProduct Manager
Jun. 2011 - Aug. 2013At this company, I strategized the vision and development of mobile and web products, business strategies, and digital analytics systems. Contributed to turning around a marketing-focused digital agency into a product-focused company, revealing profitable projects for market penetration.
TrueCar, Inc.Product Manager
Jan. 2010 - Jun. 2011I set up the vision and created a used car product for a nationwide white label auto buying platform.
Mota MotorsProduct Manager
Sep. 2005 - Jan. 2010I served as the founding team member on a multi-sided online marketplace that facilitated private party used car sales.
Dentsu North AmericaCopywriter and Information Architect
Oct. 2004 - Sep. 2005Content creation, info architecture, and user experience planning on a re-design of Scion.com (featured through 2007).
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