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Work Background
Yushin America, IncMarketing Communication Specialist
Mar. 2016Cranston, Rhode Island• Lead in development of new re-designed company website. Maintain & develop new content for company website. Research SEO and google analytics data. • Manage and plan a strategic annual marketing & budget plan for the company and align monthly budget with yearly company goals.
• Design Print/Online Creative Ads & copy on a monthly basis. Research & develop Press Releases and submit feature articles to Plastic Industry publications.
• Design, develop & manage digital content on Yushin America’s mobile app sales tool to assist Regional Sales team and Agencies. Host, present & develop Sales Webinars. Support Sales Team with marketing & sales materials.
• Developed a comprehensive Customer Testimonial marketing campaign by connecting with existing customers, coordinating facility visits and conducting video testimonials with professional video agencies. Design effective promotional marketing collateral with consistent logo branding & messaging. • Design Sales and Key Speaker PowerPoint presentations for sales meetings and conference events. • • • • • Design trade show booth graphics, displays, banners, signage, develop video marketing content, & other promotional trade show content wherever needed. Coordinate booth design layouts, rentals, and logistics with exhibit vendors and venues.
• Collaborate with multiple vendors to achieve a working and full functioning booth. Facilitate team meetings (pre-show/post-show) with show committee & key executives.
• Coordinate equipment requirements for exhibition with Operations Engineer manager and prioritize shipping logistics for event inbound and outbound. Coordinate travel arrangements and dinner reservations with booth staff and customers. Coordinate and supervise setting up and tearing down equipment during events.
MMBrennan CreationsCreative Director & Digital Designer
May. 2011Providence, Rhode Island AreaDesigned and developed websites from concept to finish for established local businesses and musical artists. I utilized design software tools such as Dreamweaver, Photoshop, and Illustrator to visually develop simple, elegant and easy to use websites. Developed sites with HTML, CSS, JavaScript & PHP to create clean, valid, semantically structured web documents and applications. Initial mock-up slices were created in Photoshop & Illustrator and imported into Dreamweaver. Remote servers was utilized for testing before uploading through FTP servers. JQuery image galleries were used to showcase work portfolios. Dynamic content is created to inform their clients of news and special promotions. Content is monitored and updated monthly. Mobile responsiveness was also implemented to make the website available to their mobile customers. Online social media and content management systems was also integrated into website to increase traffic and gain more clients into their business. Design & develop logo brand concepts for marketing purposes. Marketing materials such as business cards, flyers, vinyl banners, brochures, color print ads were designed for print & web.
Find me on Thumbtack if you need help with any marketing or design projects.
Herff JonesGraphic Designer
Dec. 2008 - Mar. 2016Warwick, Rhode Island• Designed fine jewelry and motivational products to meet specific scholastic, commercial, championship and professional needs, such as Indy & Brickyard 500, NFL Superbowl rings, sorority and fraternity pins and grad medals with an emphasis on cost factor, ease of manufacturing and meeting time constraints with licensing approvals. • Take high resolution photographs with digital SLR camera of finished products for promotional marketing print & web use. • Design high quality color flyers, posters, banners and packaging products for marketing purposes. • Collaborated, brainstorm ideas with Art Director and design team to develop competitive design concepts in function with customer requests and needs. • Enter incoming artwork requests in sketch log and assign scheduled time frames and deadlines for tracking purposes within the design department. • Upload existing and new tooling die artwork into Dropbox for Sales Marketing team utilization.
• Produced and created technical documentation and materials to support vendors and increase productivity and quality of digital assets and artwork requests of company products.
• Monitored and proofed artwork from outsource vendors. Conducted conference calls for technical design support.
• Prepared optimized digital assets - vector and rasterized web files utilizing Adobe Photoshop, Illustrator, CorelDraw and 3D mapping tools. Uploaded files onto authoring and testing site environments. • Training colleagues and graphic design interns with knowledge of essential duties and design tools of developing the digital 3D ring project.
A&H WORLDWIDEGraphic Artist
Sep. 2006 - Nov. 2008Johnston, Rhode Island• Designed logos and artwork utilizing Illustrator & Photoshop for packaging products for fashionable accessory cards, molded hangers, food jars, cleaning containers and other forms of packaging. Adhered to licensing artwork restrictions.
• Developed color proofs that met with manufacturing approvals on specified tool dies and molds. Scan, vectorized & traced logos, retrieve & import CAD designs, typeset and build specific traps and bleeds. • Send CMYK color file separations to the image setter (Avantra) for flexographic printing press. Registered color film separations and striped film for plates. • Assisted Design department creating concepts for jewelry promotional packaging.
Rhode Island CollegeStudent Coordinator, Computer Lab Apprentice/Helpdesk
Sep. 2001 - Nov. 2006Rhode Island College• Developed and refined the User Support group standard operating procedures. • Assisted students, faculty and staff in the appropriate use of computing facilities. • Provided good customer phone support and in person support for PC & MAC issues. • Communicated advanced computer issues with IT help desk / Tech support. • Effectively process phone requests and work orders into Track IT People Soft tracking system and monitor assigned calls. • Trained and monitored newly hired student staff with user facility regulations, policies and procedures. • Scheduled appointed work schedules to student staff and ensured time management was delegated accordingly • Designed and created training documentation and materials for staff. Updated information including video and audio presentation for User Support Services.
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