IndepreneurCo-Founder & Director of Growth
Sep. 2017 - Jul. 2021Greater Nashville Area, TNLed product development and innovation of the Indepreneur's product library, marketing strategies, and digital infrastructure. Guided a cross-functional team of product owners, developers, coaches, and support staff. Expanded product offeringfor both horizontal and vertical scale to grow the boot-strapped company to a 7-figure annual revenue B2C SaaS platform within 3 years. Developed the system by which the company could monitor churn and made retention recommendations for execution by the acquisition team. Worked across all martech verticals including email, Facebook and Instagram messenger, SMS, marketing automation, data, APIs, mobile, social commerce, web & ad tech.